Mason Jenkins

Marketing professor @UNCCbelkcollege. Consumer behavior and cognition. @UNC and @Northeastern alum

[Tobias Gerstenberg @tobigerstenberg]

Wonderful new paper by @Lara_Kirfel and @david_lagnado showing that what agents know affects how causal their actions are judged.

🧑‍🦱💭➡️🎱

[Tobias Gerstenberg @tobigerstenberg]

New paper out in @FrontPsychol special issue on Causal Cognition 🎱 in Humans 🤹 and Machines 🤖. "Causal Responsibility and Robust Causation" with Guy Grinfeld, @david_lagnado, James Woodward, and Marius Usher.

📰https://t.co/ErOA2di5Vj
📎https://t.co/HB2wCFVmGO

[Mason Jenkins @Jenkins11Mason]

A small group of people has a special ability to remember dates. Even they kept forgetting things during lockdown. https://t.co/FXLaGjWalP

[Tom Gara @tomgara]

If you Google a restaurant's phone number and call them directly to make an order, it's often actually an SEO'd up redirect number created by Grubhub, which takes a cut from the order just as if you made it on their app https://t.co/wIIJCvQPvV

[Mason Jenkins @Jenkins11Mason]

@fofofinch @WSJ Beautiful

[Mason Jenkins @Jenkins11Mason]

@broomstickhell Ooooh this is a reminder to finish “Conversations with Friends”

[Mason Jenkins @Jenkins11Mason]

A terrific #AMAwinter conference in San Diego. So many researchers outlined the exciting future of marketing research for the new decade! @AMA_Marketing

[koen pauwels @profpauwels]

Worries about fake reviews #AMAWinter

[Mason Jenkins @Jenkins11Mason]

@Argabrit3 good example of how just *having* data isn't enough to yield the best insights

[Mason Jenkins @Jenkins11Mason]

@vrm_2001 also looks like a good example of total market strategy!

[Mason Jenkins @Jenkins11Mason]

@TaliaMustapha great example of how even largely successful companies must keep a close eye on emerging threats

[Melina Myers @melinasphotos]

“When the venue we rent is rented to someone else >>>>”

[Yunhan Fu @FuYunhan]

As a strong competitor, Whole Foods kept lowering their produce price and maintained their competitive advantage. Even though Lucky’s improved their service quality, the grocery chain couldn’t continue on business without a marketing offering that stands them out. @Jenkins11Mason

[Mason Jenkins @Jenkins11Mason]

@HaoxuanXiao Seems like a good example of how market expansion is often times more complicated than one might think!

[Mason Jenkins @Jenkins11Mason]

Claire McCaskill on TV giving the trenchant insight that Senators have the option of still or carbonated water to drink on the floor.

[Phoebe LeMessurier @plemess]

I feel like this is the ultimate wine list for a place where people want nice wine but its not the focus. More of this please.

[NYT Business @nytimesbusiness]

The EU wants to make it easier to charge your cellphone. The proposal could save thousands of tons of electronic waste, but previous measures have fizzled. https://t.co/lSLqzeuAmx

[Mason Jenkins @Jenkins11Mason]

@LanceLovesHeels Lol

[Utah Jazz @utahjazz]

Hey @kenjennings: Which one should we send over?

[Mason Jenkins @Jenkins11Mason]

@fofofinch Journal of Big Oil