Jess Burns

SVP, Brand Marketing @RentTheRunway | Building Community Around Access Over Ownership | Investing in Innovative Brand Strategy & Growth for Disruptors | Mentor

[Jess Burns @Jess_S_Burns]

.@Refinery29 shared a fascinating profile on Repair Shop founders Sam Benett and Rachel Smith and discussed how they brought mending and repairing one's closet to fashion lovers looking to get closer to #sustainability.

#SustainableFashion
https://t.co/f3yQhmfue7

[Jess Burns @Jess_S_Burns]

Really interesting @McKinsey article discussing the ways in which the #FashionIndustry can get into a "metaverse mindset." Given that Gen Z is so online-oriented, this is a great opportunity for brands, especially luxury brands, to reach a new audience.
https://t.co/EX0mJ7qeAX

[Jess Burns @Jess_S_Burns]

.@theascentmoney shares a great read breaking down the benefits of #ExperientialMarketing: "It sees customers as interactive collaborators instead of just recipients of numerous generalized marketing messages."

#EngagementMarketing
https://t.co/HdUjAVl8sz

[Jess Burns @Jess_S_Burns]

It's awesome to see that the showrunners at "Love Island" have decided to drop their previous #FastFashion sponsors to forge a new partnership with eBay. Hopefully, others in film and television will follow their cue with more #SustainableFashion.
https://t.co/dDn0xkZs38

[Jess Burns @Jess_S_Burns]

.@Forbes shares a great article on a brand leveraging their #BrandPurpose as part of its #marketinmg efforts: "Paying homage to its roots...the brand donates 2% of sales towards supporting emerging musicians through their Mixed for Music™ Program."
https://t.co/u1G1GohNwv

[Jess Burns @Jess_S_Burns]

#SocialMedia users are getting a glimpse of fashion history by following popular archival accounts like those mentioned in this @ELLEmagazine article. Considering fashion's cyclical nature, it's only natural to turn back to get inspiration for the present!
https://t.co/WEjAGGYpLf

[Jess Burns @Jess_S_Burns]

@codyplof @RdotSpoon You are knocking it out of the park! Excited to see what you do next with Jones Road.

[InStyle @InStyle]

Move over, Gen Z — our grandparents are the new style icons. https://t.co/oU3WAeiSKV

[Jess Burns @Jess_S_Burns]

The #FashionIndustry is training its eye on tv to bolster #marketing efforts. From brands like Balmain to Savage X Fenty, they're dipping their toe into new waters and seeing interesting results!

#MarketingStrategy
https://t.co/gd4Fm9ehDq

[Grubhub @Grubhub]

Hatred and violence being directed at the Asian American community has no place anywhere. Our hearts go out to everyone impacted by the senseless violence yesterday. Today and always, Grubhub stands in solidarity with the Asian American community. #StopAsianHate #StopAAPIHate

[Grubhub @Grubhub]

We’re proud to support @WCKitchen and @chefjoseandres for the amazing work they are doing to feed our first responders in Washington, D.C. this week. ❤️🙌

[Ad Age @adage]

Grubhub is planning a special Friendsgiving within Nintendo’s “Animal Crossing: New Horizons" and several celebrities are invited, including @TPAIN, @jasonderulo and TikTok star Addison Rae. https://t.co/RXEmTHVsr5

[Grubhub @Grubhub]

“I share in your outrage and frustration.” A note from our CEO Matt Maloney: https://t.co/JHuCaigWKx

[Jess Burns @Jess_S_Burns]

@Brand_Innovator @Grubhub @Viacom Excited to be part of this!!

[Brand Innovators @BrandInnovators]

📢Speaker Highlight 📢We've got @grubhub's @Jess_S_Burns on the speaking lineup for Brand Innovators @ Advertising Week New York! Join us September 24-26 hosted by @Viacom!

RSVP here: https://t.co/Q0txCpQzW6 #BISummit

[Jess Burns @Jess_S_Burns]

@beardfoundation @Grubhub We're so happy to support your Women's Leadership Programs @beardfoundation!

[Liz Firger (Gottbrecht) @lizgottbrecht]

it’s natural to feel imposter syndrome when you’re not represented at the top, and don’t see yourself in those roles @Jess_S_Burns @kerrymflynn @StephLoffredo @hugeinc #thepowerofbeingheard #womenintech #sxsw2019

[Jess Burns @Jess_S_Burns]

@Brand_Innovator @Grubhub @newengen Thanks for having me!

[Jess Burns @Jess_S_Burns]

@KGlushon @Brand_Innovator @Grubhub Thanks, Kristin! Great to see you! Let’s catch up soon!