Jim Chastain

Founder of RealityCheck marketing research company...searching for insights and adventure in life

[Jim Chastain @JimChas]

The RealityCheck - Insight Strategists team is growing... https://t.co/m1qChk8QcX

[Jim Chastain @JimChas]

Sharing... https://t.co/HMrf7hVEt8

[Jim Chastain @JimChas]

#growing 
Meet Esther Park, our newest Insight Strategist at RealityCheck - Insight Strategists. She is a Northwestern University Grad with a background in research and sociology. Esther has a passion for finding the story in the data. https://t.co/NKBJDemMdL

[Jim Chastain @JimChas]

Welcome Aboard. https://t.co/riiEQ9onWn

[Jim Chastain @JimChas]

A great blog from my partner @docreality01. It's worth the read: https://t.co/3DkieiEF9v

[Jim Chastain @JimChas]

Uncovering the 10% You Need to Know. #consumerinsights #consumerresearch https://t.co/ESfB1U8nf5

[Jim Chastain @JimChas]

#Storytelling for #MarketResearch: https://t.co/Vb0BRFdbL2

[Jim Chastain @JimChas]

#consumerinsights https://t.co/sgNci3sLn3

[Jim Chastain @JimChas]

How to do #AgileResearch right. https://t.co/SJy0zY98Jd

[Jim Chastain @JimChas]

Good stuff from my partner @docreality01 on Agile Research. https://t.co/NI2PsneVVq

[Jim Chastain @JimChas]

We've received a great response to our new 90/10 Video Blog Series on #QualitativeResearch for #ConsumerInsights. Click here to watch: https://t.co/cMKjF5Tw9O https://t.co/sObFgPZWnY

[Jim Chastain @JimChas]

Sharing the new video blog by my partner @docreality01 on how #brand insight teams can get the most out of online focus groups. https://t.co/obIN06Zu3e

[Jim Chastain @JimChas]

I'd love to hear your thoughts. https://t.co/16UtrKHP3z

[Jim Chastain @JimChas]

So, what becomes of ethnographic research in the Covid-19 moment? It is still possible? Using mobile technology, we think it is. #qualitativeresearch #consumerresearch #consumerinsights #marketresearch #brandbuilding #ethnography #onlinequal https://t.co/X1Nl4raHGC

[Jim Chastain @JimChas]

Our take on how to use human insights for brand concept and message testing: #consumerresearch #qualitativeresearch #consumerinsights #brandstrategy https://t.co/IykfldfBDj

[Jim Chastain @JimChas]

A new article from my partner Jim White on #qualitativeresearch, #ethnography and #mobiletechnology https://t.co/V64wEdEUk9

[Jim Chastain @JimChas]

There is no denying the trend that market research is moving online. Here's what we have learned over the last 15 years on how to make it work for your brand: #brandstrategy #marketresearch #consumerinsights #consumerresearch #qualitativeresearch https://t.co/WI5lXB5azo

[Jim Chastain @JimChas]

My partner @docreality01 shares some key strategies for using #onlinequal. https://t.co/zVlQlXIsf1

[Jim Chastain @JimChas]

If you are thinking about shifting your qualitative market research from traditional methods to #onlinequal, this webinar with my RealityCheck partner, Jim White, is a great place to start. https://t.co/Hma6rTw8X4

[Jim Chastain @JimChas]

Using an human insights approach for concept testing and optimization #brandstrategy #marketresearch #consumerresearch #consumerinsights #advertisingstrategy https://t.co/yjfI065YtP