jfong

[Search Influence @SearchInfluence]

⭐️ Client Highlight: Halvorson Plastic Surgery
SMART GOAL: From July–Dec 2023, increase organic search leads by 15% when compared to the same period for the previous year.
Results: Exceeded SMART goal. Achieved a 70% increase in organic search leads year-over-year.
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#SEOwin

[Collegis Education @CollegisEdu]

Explore the impact of employer understanding on non-degree credentials. Our whitepaper, backed by more than a decade of expertise, uncovers insights for thriving in a complex market. 🌐 #EdTechInsights #InnovationPartnerships

https://t.co/9wMPiDNcXD

[UPCEA @UPCEA]

This report highlights recent data on stackable credentials, external partnerships, and more to help academic institutions build capacity for faculty and students in high-demand areas such as IT, cybersecurity, and emerging technologies. Download report. https://t.co/IvuEZwH2tf

[Collegis Education @CollegisEdu]

Unlock the potential of adult learners in higher education. Our latest infographic reveals insights for a transformative student experience. #AdultLearnersInsights #EdTechTransformation

https://t.co/E4VewxD11C

[Search Influence @SearchInfluence]

📝Welcome to our Marketing Training Series!

In this training you will learn how to plan, track, and earn buy-In for your
higher education marketing strategy.

You can access the training now by clicking the link below.
🔗 https://t.co/CDSoyP8AQ7
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#SearchInfluence

[jfong @jimfongUPCEA]

@w2scott Not that most flattering pic, but I'll take it! Thanks @SearchInfluence for all of your support of the #upcea community & figuring out our digital presence to adult learners, degree seekers & job reskillers! BTW, love your socks!

[jfong @jimfongUPCEA]

@DrVickieCook 100% yes, if done correctly! I think it can reverse the effects of the demographic cliff.

[jfong @jimfongUPCEA]

@SearchInfluence You're not lying. Higher education has a problem or opportunity depending on how you look at it. A pretty website with poor SEO & navigation might be worse than an ugly website with good SEO & navigation. What we need is good, good, & good designed around the right audience.

[jfong @jimfongUPCEA]

@gchinn Our roadways have become more dangerous due to many factors (distracted drivers, aggression, etc.), but the Penn State issue was about personal negligence and apparent showboating of a luxury vehicle driven by someone who legally was not allowed to drive without supervision.

[jfong @jimfongUPCEA]

Great article on SEO!

[UPCEA @UPCEA]

Search engine optimization (SEO) is critical to driving new students to your higher education programs, particularly when targeting adult learners. Read more from our partner @SearchInfluence. https://t.co/6vWLSyPHJ1

[Search Influence @SearchInfluence]

🌟 The 2023 #USSearchAwards named Search Influence as a finalist in the Best Use of Search B2C - PPC category. 🌟

Hosted by @dontpanicevents, the US Search Awards recognize, reward, and celebrate the best in PPC, SEO, and Content Marketing across the United States.

[jfong @jimfongUPCEA]

Surprisingly, it's such a little thing, but I miss the blue bird. This X thing feels weird and oddly oppressive.

[UPCEA @UPCEA]

UPCEA recognizes the 2023 Distance Teaching & Learning Conference recipients and Summit for Online Leadership and Administration awards. Read more about the award recipients. https://t.co/gsbDoipbyw

[jfong @jimfongUPCEA]

Great blog by Bruce Etter, Senior Director of Research and Consulting at UPCEA.

[UPCEA @UPCEA]

Over the last few years, UPCEA’s Research and Consulting team has reviewed thousands of programs through its portfolio decision-making model (PDMM). We often see the equivalent of dying programs within an institution’s portfolio. Read more. https://t.co/Jsh7cHhfm0

[jfong @jimfongUPCEA]

@Greg_Ketcham @UPCEA Poutine ... so simple, yet so complicated: 1) the fries, 2) the gravy, 3) the toppings and getting all three right!

[joshmkim @joshmkim]

@UPCEA’s Julie Uranis Responds to ‘3 Things I’m Getting Wrong’ - What the senior vice president of online and strategic initiatives has to say about career blind spots @insidehighered @JulieUranis https://t.co/IBAObTlO68

[Search Influence @SearchInfluence]

We spoke with five of the top minds in higher ed marketing to get their thoughts on our recent Higher Ed SEO Research Study.

Click the link below to read more about what resonated with each of these experts from varied professional backgrounds. 🧐

🔗 https://t.co/OUmZnkjogS

[Sarah Dysart @SarahDysart]

We're searching for someone to join our online learning leadership team as the Director of Content and Platform Strategy. Join the @UMichiganAI team and help lead direction for U-M's portfolio of online learning experiences.
https://t.co/5SCoWFKcRH

[Phil Hill @PhilOnEdTech]

More high-school graduates are being diverted from college by brighter job prospects in blue-collar roles https://t.co/svaCekPsDH

College-going rate 16-24 recent grads:
70.1% in 2009
66.2% in 2019
62% today