Search Influence

New Orleans-based digital marketing agency: #SEO, #PaidAdvertising, #Analytics & #Tracking.

🔸 Specializing in Higher Education, Medical & Tourism

[Search Influence @SearchInfluence]

🤖 AI doesn’t "read" your content. It interprets structure.

We helped a travel platform implement scalable schema. The results?

📈 +79.6% organic clicks
📈 +35.7% impressions
📈 +32.7% CTR
✨ Included in AI summaries

Structured data is an AI visibility strategy! 👇

[Search Influence @SearchInfluence]

Most GEO strategies stall at execution. ⚙️ Manual research & schema just takes too long.

At SMX Advanced 2026, @w2scott shows how agentic tools solve this with live demos.

👉 Details: https://t.co/MsbhhjJAZ4

[Search Influence @SearchInfluence]

10 years. That's how long we've partnered with Echo Limousine, Chicago's top-rated black car service. 🖤
Through every algorithm update, we’ve grown together. The results? 34% more organic sessions & #1 rankings for competitive searches. 🏆
Here's to the miles ahead! ✨

[Search Influence @SearchInfluence]

AI search is changing fast. Ranking #1 isn't enough—your content must be citation-ready, entity-rich, & structured for AI retrieval. 🤖
We just updated our guide with new insights on: 🔹 Google AI Mode 🔹 AI citation eligibility 🔹 E-E-A-T signals

Read: https://t.co/aXTKzPY3Ub

[Search Influence @SearchInfluence]

Every spring, tons of usable supplies get left behind on college campuses and thrown away. Greening NOLA works to change that.

We were proud to spend a day volunteering with their Campus Move Out, helping get those goods into the hands of people who can use them. 🌿

[Search Influence @SearchInfluence]

GEO strategies stall at execution. Entity research, schema, audits... it's slow when manual. ⚙️

At SMX Advanced 2026, @w2scott shows how agentic tools solve this.
✅ Live demos
✅ Real workflows deployable this week

👉 Full session overview: https://t.co/kejwoNDzAM

[Search Influence @SearchInfluence]

The next evolution of SEO isn’t just rankings—it’s becoming the source AI assistants trust. 🤖

Our new guide breaks down MCP SEO:
🔹 How Model Context Protocol works
🔹 The 5 pillars of MCP SEO
🔹 Staying visible in ChatGPT & Perplexity

Read here: https://t.co/MsJqJ8DBGp

[Search Influence @SearchInfluence]

Know a great designer? Tag them! 👇

We're hiring a Part-Time Graphic Designer! If you thrive in a fast-paced agency environment & can bring digital ads, landing pages, and animated graphics to life, apply now: https://t.co/wbql2Ag3mv

[Search Influence @SearchInfluence]

In observance of Memorial Day, our office will be closed on Monday and will reopen on Tuesday, May 26.

Wishing you and your loved ones a safe and meaningful weekend.
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#MemorialDay #HolidayWeekend #OfficeClosed

[Search Influence @SearchInfluence]

You can't improve what you don't measure.

And right now, most higher ed institutions aren't measuring enough.

Our 2026 benchmarks cover CPI, AI search, paid search, social, CTV, & email, with clear guidance on what “good” looks like.

Worth the read 👉 https://t.co/ktqC3OHUQ7

[Search Influence @SearchInfluence]

Happy 1-year workiversary, Grace! 🎉 In just one year, you’ve built systems that elevate our whole team. From automating fixes that protect every client to stepping up big while I was on leave, you always think three steps ahead. We're so lucky to have you! 🧡🌶️

[Search Influence @SearchInfluence]

We’re days away from the SearchStax panel with @paulakfrench!

Join Paula for a live webinar covering:
🗓 The Invisible Enrollment Funnel: How AI Search is Reshaping the Student Journey

1pm EST / 10am PST
Register (for free) here: https://t.co/5X4FeVjSzd

[Search Influence @SearchInfluence]

Swapping keyboards for putters!

The Search Influence team took over City Putt for a little friendly competition and a lot of laughs.

Turns out our strategy skills translate pretty well to mini golf. ⛳
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#CityPutt #NewOrleans #TeamBuilding #DigitalMarketingAgency

[Search Influence @SearchInfluence]

Generative engine optimization isn't a replacement for SEO — it's where SEO is going.

What GEO is, why attribution gets ugly in AI search, and what to actually do about it: https://t.co/ijgUKElDPz

[Search Influence @SearchInfluence]

AI search is changing paid media faster than most marketers realize. 🤖

Google AI Overviews, AI Mode, and conversational AI platforms like Microsoft Copilot are reshaping how users interact with ads. 📉📊

Read the full blog: https://t.co/FjzdBAY94v

[Search Influence @SearchInfluence]

Higher ed marketers: still figuring out AI search? 🎓
Join @paulakfrench & SearchStax on May 14 (1pm EST/10am PST) to discuss the "Invisible Enrollment Funnel."
Learn:
✅ Where student intent lives
✅ Content/UX moves for AI visibility

Register for free: https://t.co/E0XIziESRv

[Search Influence @SearchInfluence]

Happy 2-Year Workiversary, Frances Howell! 🎉

Frances brings thoughtfulness, dedication, and joy to everything she does. As our Marketing Associate and ClickUp pro, she keeps our team moving forward. 💻✨

Excited for what’s ahead. Thank you, Frances!

[Search Influence @SearchInfluence]

"How many sessions did we get?" is the wrong question for AI search.

If you want to know if your brand is actually winning, you need to track upstream KPIs: Brand mentions, Citation share, and Branded search lift.

📊 Get the framework here: https://t.co/aEAV6KU7o3

[Search Influence @SearchInfluence]

AI search is changing what it means to “rank.” It’s not just SERP position—it’s being cited in Google AI Overviews, ChatGPT & Perplexity. 🤖📈

With so many AI SEO tools out there, how do you choose? We break down what actually drives visibility: https://t.co/r8fAKYdr5L

[Search Influence @SearchInfluence]

20 years ago this month, Greater Baton Rouge Signs took a chance on digital marketing. 🔍

No social media. No SEO. Just a handshake & a belief the internet would change everything. 🤝

Happy 20 years to a visionary partner! We're so grateful you took that leap with us. 🎉

[Search Influence @SearchInfluence]

Your next website visitor probably isn't human. 🤖

@w2scott’s new Search Engine Land blog explains why ""Google Zero"" misses the bigger shift, and what agentic SEO means for your brand.

Link to the article recap → https://t.co/S8wxpvjbIX