Joe Doyle

#HLS #strategy leader sharing #HCMKTG and innovation ideas, and getting new ones from you. #omnichannel #UX #HCSM All views mine, not those of my employer.

[Joe Doyle @JoeDoyleHealth]

What a fun day for @SpectrumScience! We played games, won prizes and celebrated each other in style. Everyone in this special agency contributes to its beautiful culture. I am grateful to be a part of it.

[Joe Doyle @JoeDoyleHealth]

This week I joined the strategic platform known as @SpectrumScience after contracting all summer with the team. The best possible scenario for everyone, after a few months I realized how amazing the people, work and clients really are. Beyond excited for what is next.

[Joe Doyle @JoeDoyleHealth]

Hardly a day goes by where I don't mention the benefits of influencers in #pharma #marketing. From DOL / P2P to patient / caregiver, so many great uses cases. I'm particularly fond of awareness-stage activities and DSA with authentic approaches.

https://t.co/Sz6VKi8DoE

[Joe Doyle @JoeDoyleHealth]

Rare to Ready recap, a panel discussion from @CHIWomenInBio featuring Xentria Pharma and moderated by Izzy Tyszler. Enjoyed the pre-commercial discussion for #RareDisease entrepreneurs.

[Joe Doyle @JoeDoyleHealth]

Enjoyed my day in The Mart for the @matterhealth Advancing Brain Health Innovation Summit yesterday, featuring Citizen Health, @md_machine, Cami Health, @steadiwear and Saventic.

[Marketing AI Institute @MktgAi]

Susan Westwater, CEO and Co-Founder of Pragmatic Digital, knows how to turn emerging tech into meaningful marketing outcomes—and has been doing it for over 20 years.

At the AI for B2B Marketers Summit on June 5, she’ll cut through the hype to show how B2B marketers can use AI to build stronger customer connections and drive sustainable, long-term growth.

If you’re ready to move beyond the buzz, this session is for you.

https://t.co/yEKBys9kaS

[Joe Doyle @JoeDoyleHealth]

@MktgAi Susan is fab. I'm sure this will include loads of examples.

[Joe Doyle @JoeDoyleHealth]

Spending the day at the @MATTERhealth Advancing Brain Health Innovation Summit, sponsored by @LundbeckUS US Charitable Fund.

Strong keynote start with Nasha Fitter of @Foxg1Research and @CitizenHealthio.

[Joe Doyle @JoeDoyleHealth]

I see an opportunity for mental health professionals to provide health information that is vetted and not harmful to people in a modern medium. https://t.co/etrBOwnXFL

[Joe Doyle @JoeDoyleHealth]

Have been incredibly negligent in tweeting from #SXSW25. All my activity, well most of it, is archived on my company's instagram, in the SXSW25 highlights: https://t.co/1CxJKxsdcz

[Joe Doyle @JoeDoyleHealth]

On my way to Austin for my 18th @sxsw, 13th on the board of advisors for Health & MedTech. Super excited for the best week of innovation and inspiration around.

[Joe Doyle @JoeDoyleHealth]

Bike commuting to and from The Merchandise Mart. At the last census, I noted that 1.5% of people in Chicago commute by bike.

[Joe Doyle @JoeDoyleHealth]

A day in the life of a comms executive at The Mart. Quality beverages, good food and friends, and an expert panel on AI in Journalism and Brand Storytelling at @GolinGlobal

[Joe Doyle @JoeDoyleHealth]

This thread is pretty amazing.

[arman @armankhon]

I quit my $330k engineering job at TikTok.

Supreme Court upholds TikTok ban.

Ask Me Anything.

[Joe Doyle @JoeDoyleHealth]

Love it. Lots of sleep devices in the mix.

[Digital.Health @DigitalDHealth]

Explore the #DigitalHealth category honorees of the #CES2025 @CES Innovation Awards

https://t.co/ixfpT5reks

[Joe Doyle @JoeDoyleHealth]

Interesting correlation. Confidence developed through sporting activities is likely key. I was just talking about this with another dad who’s getting his daughter into karate (her sporting choice) to help with her personal social confidence.

[Grace Walker @graceongrid]

I think about this stat at least once a week.

[Joe Doyle @JoeDoyleHealth]

Dig this creative testing quiz. I got it right, but I’m also a former creative director.

Which format won? Left or right image placement? https://t.co/r63yvhAkiA

[Joe Doyle @JoeDoyleHealth]

Evaluating influencers and ensuring they are politically neutral (and remain so through your engagement) is important to my #pharma clients, no matter what your political views are.
https://t.co/dImdgaZX6M

[Joe Doyle @JoeDoyleHealth]

@chimoose @JNJInnovMed @brianreid It really is a great report, both for the digestible layout and ease of reading. I also like the discussion on PBMs. Thanks for sharing.

[Joe Doyle @JoeDoyleHealth]

@HealthQuant @JNJInnovMed @brianreid The data is so easy to digest and I appreciate the discussion around PBMs. 🙌🏼