Jose.j.Castillo

[Jose.j.Castillo @JosejCastillo6]

It takes longer to build customer loyalty than it is to lose it. When building a rewards program one should take into consideration the customer convenience, good experience and data collection. #SM4702
https://t.co/ckskQH3Nwn

[Jose.j.Castillo @JosejCastillo6]

According to the article 79% of customers tend to switch their loyalty from a business as soon as they experience bad customer service. Loyalty programs are trying to prevent this by giving customers rewards to continue making them comeback. #SM4702
https://t.co/GJzeOjtVNc

[Jose.j.Castillo @JosejCastillo6]

90% of your problems can be solved with money, solving the other 10% just requires a warm and flavorful ramen! Join Brooklyn's newest food hall @TimeOutMarket, for a delightful experience. #Food #Foodie #yummy #Japan #japanesefood #photooftheday #NYC #foodlover #foodgasm #SM4702

[Jose.j.Castillo @JosejCastillo6]

Like most businesses, Airbnb had a rough start before it became what it is today. They relaunched the company a numerous amount of times due to previous failures such as not having the exposure needed to earn customers. #SM4720 #Airbnb
https://t.co/3DAMnQbCgJ

[Jose.j.Castillo @JosejCastillo6]

UBER fired about 400 people including from their marketing team in hopes of making their team smaller and stronger. They felt the team had gotten to big that final agreements couldn’t be reached. #SM4702 #UBER
https://t.co/LZ92vVVuPG

[Jose.j.Castillo @JosejCastillo6]

Some hotels are now using mobile apps such as WeChat, and WhatsApp to provide guest service and give a client a more personalized one on one customer service. #SM4702 #MobileMarketing
Hotels Embrace Mobile Messaging and More Digital Travel Marketing News https://t.co/pb1lgT177t

[Jose.j.Castillo @JosejCastillo6]

Social media helps a business observe consumer behavior to help better understand their needs. It can also help your business get notice and earn media coverage. #SM4702 #SocialMedia
https://t.co/5JcO5peect

[Jose.j.Castillo @JosejCastillo6]

SEM is something a small or a brand new business should take advantage of, if they want to be able to compete with larger brands. Although it is not necessary to have both SEM and SEO, having them can produce a stronger digital marketing campaign. #SM4702
https://t.co/HWmGzFdQca

[Jose.j.Castillo @JosejCastillo6]

Celebrities, athletes, models, among others, buy fake followers on social network platforms because the amount of followers, can determine who gets hired or how much you get paid. Fake accounts can also defraud a business or ruin its reputation. #SM4702
https://t.co/FEqNwKpCdg

[Jose.j.Castillo @JosejCastillo6]

Search engine marketing can increase the amount of visitors your website has which means the possibility of increase revenue. Pay per click is also important to help your ads appear on the search engine results. #SM4702
https://t.co/UnBMzX2VQb

[Jose.j.Castillo @JosejCastillo6]

It is important to know your customers wants and needs in order to implement that into long-tail keywords that will make your website have less competition when being search up. #SM4702
Search engine optimization is key to driving hotel website conversions https://t.co/mJpYxnN7k5

[Jose.j.Castillo @JosejCastillo6]

One performance indicator within a website, is how long it takes for information to load. Always keep up to date by checking if your links are still active so you don’t frustrate your visitors and earn a bad reputation for your business. #SM4702
https://t.co/h5W0qvUebu

[Jose.j.Castillo @JosejCastillo6]

Determine how your website is performing to see if you have a positive effect on a customer. Page views helps you determine what’s the client purpose of visiting your website and helps create brand awareness. #SM4702 #Website #Performance
https://t.co/9nub6MFpwN

[Jose.j.Castillo @JosejCastillo6]

Creating a powerful website can help create trust between your business and a customer. Having a video can create brand identity. Other elements to create a website is to make it simple, unique typography and create interaction with the customer. #SM4702
https://t.co/TXZOi1P5JH

[Jose.j.Castillo @JosejCastillo6]

Some website design trends that are currently rising is having a flat design which means clean, bright colors and simple illustrations. Is also important in making your website playful and interactive to create a memorable experience
#SM4702 #Websitedesign
https://t.co/faxeWD8aWP

[Jose.j.Castillo @JosejCastillo6]

First impressions are everything. Mood Media uses digital signage walls to communicate to their customers, customized smells and pleasant music to help fabricate memorable experiences and customer loyalty for retail stores. #SM4702 #servicescape

https://t.co/R4lmqv1VY8 via @wwd

[Jose.j.Castillo @JosejCastillo6]

Increasing sales or staff productivity can be achieved by setting up the mood through the physical environment of your business. Temperature, music, smells, layout, décoration, and many other factors can influence your customers and staff behavior. #SM4702 #Servicescape

[Jose.j.Castillo @JosejCastillo6]

Storytelling definitely plays an important role when building brand identity. The article mentions how a marketing team uses the rich history of a property and implements it throughout their product and services. #SM4702 #Storytelling
https://t.co/aXZFvBNi8y

[Jose.j.Castillo @JosejCastillo6]

Storytelling helps create credibility and connection with a customer. To tell an effective story you must know the demographics, their lifestyle, and personality. This can lead to building relationships and retaining customer loyalty. #SM4702 #Storytelling
https://t.co/mGtTIqicDz