Josh

Founder @ SocialNinja®
Full-service Marketing Partner

[Josh @JoshGlando]

Everyone's asking "how do I get more followers?"

Wrong question...

Ask this instead: Do your last 20 posts give a single person a reason to reach out?

[Josh @JoshGlando]

Your content is probably a waste of time.

If your posts don’t:
- Clarify your positioning
- Attract the right conversations
- Support your commercial goals

…then why are you posting?

Content should be an asset.
Not a box to tick.

[Josh @JoshGlando]

@scaling_shields INBOX

[Josh @JoshGlando]

@scaling_shields leads

[Josh @JoshGlando]

@scaling_shields 21

[Josh @JoshGlando]

Are you constantly testing?

New creatives
New ad copy
New Pricing
New audiences

1 change could impact everything..

[Josh @JoshGlando]

This is the best content strategy you can follow:
▪️Stand out from your competitors
▪️Show people your an expert and know your stuff
▪️Make your content actually good

Simple.

[Josh @JoshGlando]

You can’t post generic content anymore.

Everyone is doing it.

You’ll be lost within the crowd.

You need to think 1 step ahead from everyone else.

If you differentiate your marketing from your competitors, you’ll gain more attention.

Attention = more money.

[Josh @JoshGlando]

@LucasHogie SWIPE

[Josh @JoshGlando]

If you want to increase your conversions & sales, you need to increase consumption.

How do we do this?

Create content that your audience likes.

[Josh @JoshGlando]

@Dreallsam Trial and error

[Josh @JoshGlando]

Good morning, have you got a busy week ahead?

[Josh @JoshGlando]

@ahmd07774065 Maybe I’ll do this for my next email newsletter

[Josh @JoshGlando]

A client of mine wants to increase their client 1:1 sessions from 12 to 20 per week..

How are we going to do this?

→ Email Newsletter
→ Daily content on socials
→ Focusing on retaining clients

I won’t stop working until we achieve this.

[Josh @JoshGlando]

Struggling to think of content ideas?

Take a look at similar accounts.

Don’t steal their content.

But let it give you inspiration.

[Josh @JoshGlando]

What tools y’all using to run your business?

[Josh @JoshGlando]

How to get one step ahead of your competition?

Frequency…

I currently post to X, Instagram & LinkedIn.

Take your content, and repurpose it for different platforms.

Get in front of as many people as possible.

[Josh @JoshGlando]

Are you posting content for consumption?

Content that grabs their attention and keeps them entertained.

Not all content has to be about you or your biz.

[Josh @JoshGlando]

@vincentgrowth @stijnnoorman Who needs sleep

[Josh @JoshGlando]

Start with the basics:

→Clear profile photo
→Bio that explains
→Pin a case study or social proof
→Post everyday

Then continue to improve. You gotta make that start.