@paulsyng We use Most Important Customer, Ambition, Enemy and Category Idea. But ultimately if you can name the enemy and you know how to write, you have the positioning.
I'm the world's worst bottom-of-the-funnel marketer.
And it's costing my shop, @GoldFrontSF. So I'm launching a new show: βJosh Lowman Needs Money.β
Each episode, Iβm talking to the business world's money-making legends - asking them to coach me on cold email, SEO, ads, and offers for my agency.
Iβll test it all and share the results (including the $$).
Because vibes donβt pay rent. At least I don't think they do. If they do, someone please let me know.
@paulsyng Incredible! I love how simply you've organized this tool. You should add the ability to create an account and sign in with google - you'll get more sign ups.
@MrEditorial We have the 1st episode done but we decided to get a half season done before we launch. So it looks like itβs going to be August or September.