Julie Wrobel

Multi-mum. Founder & MD of @_AlgoMas. #algologoshop for #startups. Passionate South Australian. #entreprenuer. Aunty. #COYR #COYS Views are my own.

[Julie Wrobel @JulWro]

Spent a few days this week in the beautiful Western Districts of regional Victoria facilitating a brand workshop for a new client.

To the client’s credit, they are undertaking a thorough brand discovery phase prior to developing their new brand.

We’re…https://t.co/4vYWnNBwps

[Julie Wrobel @JulWro]

Good overview on the Budget from Treasurer Stephen Mullighan this morning at the UDIA SA 2023 State Budget Breakfast and lovely to hear from new UDIA SA Chief Executive Liam Golding too.

Here's hoping the first home buyer incentives make a difference to…https://t.co/G7z7YVeHM4

[Julie Wrobel @JulWro]

Interesting (but not unexpected) turn of events from NSW Premier Dan Andrews as he "yanks newspaper advertising" and turns to social media.

There are benefits to this strategy of course - more targeting capabilities for starters,…https://t.co/DUccQBPqfy https://t.co/almL43YxON

[Julie Wrobel @JulWro]

We were fortunate to attend the UDIA SA “Levelling Up – Diversity, a foundation for future success” event last week at U City Adelaide.

How our organisations and community can become more diverse and inclusive, and our challenges, failings, and achieveme…https://t.co/oRonxjtPTF

[Julie Wrobel @JulWro]

Beautiful work Them Advertising, St Catherine's School Stirling and John Low https://t.co/51niBhCf2m

[Julie Wrobel @JulWro]

Wow! What an inspiring event the Catherine House Inc 35th Anniversary Gala Dinner was on Saturday night - and a fantastic $288,000 raised to support their Crisis Accommodation Service, which is currently experiencing unprecedented demand.

We were lucky…https://t.co/IX3PIkuBQa

[Julie Wrobel @JulWro]

I've always loved property. I purchased my first place, a little cream brick unit, for $66,750 when I was 19 - paying interest at 11%. I saved a 5% deposit over several years working at Woolworths Supermarkets as a check-out-chick from the age of 14, and…https://t.co/GOVV6FhdYd

[Julie Wrobel @JulWro]

Them Advertising are proud to support Catherine House and the women they support. Purchase a raffle ticket from the link below and you too can support women experiencing homelessness. 💜 https://t.co/nhLD0ImNu2

[Julie Wrobel @JulWro]

What a talented, committed and welcoming bunch. It's a new era for us at Them! https://t.co/k7Mv2iVhAT

[Julie Wrobel @JulWro]

How much is your brand worth? According to a recently released report by independent brand valuation consultancy Brand Finance, Australia’s top brands have jumped in value by 15% in 2023 to $AU194 billion.

Woolworths was evaluated as the most valuable b…https://t.co/iKaT0cbRIC

[Julie Wrobel @JulWro]

Big news from local success story Aerometrex https://t.co/igq5wqhE2g

[Julie Wrobel @JulWro]

While many South Australians were enjoying the brilliant SA weather (and party) at the Grange Golf Club and LIVGolf event this past weekend, I was representing Them Advertising and leisurely lapping up the sunshine at Kaesler Wines in Nuriootpa while watc…https://t.co/YD995FJ3Ij

[Julie Wrobel @JulWro]

Do consumers make purchasing decisions based on what a brand stands for? Do you?

I enjoyed reading last weeks update from Mumbrella Editorial Director @damianfrancis on brand purpose, especially in current economic times. Accordi…https://t.co/9UrHJyY627 https://t.co/dSPAeDoFny

[Julie Wrobel @JulWro]

The future of marketing must be inclusive. A recent online survey of Australian consumers by Integral Ad Science reports 56% of Aussies actively consume content related to D&I, with 35% saying they've changed their shopping habits to support D&I.

#Fashi…https://t.co/oxuqmynrZM

[Julie Wrobel @JulWro]

I’m happy to share that I’m starting a new position as Strategy & Growth Director at Them Advertising! https://t.co/4JmhAsfHhW

[Julie Wrobel @JulWro]

17 years. Apart from with my family, it's the longest relationship I've had. Running a business is a lot like being in a relationship - a child, partner, friend all rolled into one. It can keep you awake at night with worry, and make you smile over the l…https://t.co/tN4b2EnpOK

[Julie Wrobel @JulWro]

Thanks to Them Advertising for the invite to AdNews Australia L!VE: Adelaide Amplified, held today at the National Wine Centre of Australia.

As a lover of everything #branding (and anything Aussie) I was enthralled listening to Ch…https://t.co/7iOeYj9yG0 https://t.co/i0fcm68xYR

[Julie Wrobel @JulWro]

Thanks to the Property Council SA for hosting an inspiring #iwd2023 lunch today with guest speaker, and Australian of the Year, the amazing Taryn Brumfitt. Lovely to share the afternoon with the equally inspiring and talented Rebecca, Sarah, Anna,…https://t.co/LAaXe6QyO4

[Julie Wrobel @JulWro]

Happy International Women Day. Today we celebrate our superpowers. Whether that be leading an organisation, beating cancer, picking up grandkids from school, surviving COVID while running a small business, doing canteen duty, helping your kids with thei…https://t.co/FA35hXpZn6

[Julie Wrobel @JulWro]

Algo Más recently worked with the team at Catherine House Inc on a brand refresh and new website. The result is a stronger, more confident look and feel and a website that offers a better user experience, including needs-based selection of services, and a…https://t.co/ed5HiCVJYY