๐จ BREAKING: Argentina President has declared October 6th a public holiday. Every citizens are expected to stay at home and witness Messi play his last and final match in an Argentina shirt.
What a way to honor your legend. ๐ฅนโค๏ธ
Nike signed Messi when he was 14. They lost him over a few hundred dollars worth of tracksuits, a mistake now estimated at $10 billion in brand value.
In 2005, Messi's father Jorge asked Nike for some extra tracksuits for his son, a routine request from the family of an 18-year-old who had just broken into Barcelona's first team. Nike's Iberian and South American offices both ignored it. He never got a reply.
Adidas was paying attention. They offered around $1 million a year, and Nike refused to match because they didn't want a bidding war over a teenager. They were busy building their 2006 World Cup campaign around established stars.
Once the Adidas deal leaked, Nike panicked and sued in Spanish court, claiming a binding contract. The judges found all Nike had was a "commitment letter" with no legal weight. Messi signed with Adidas in February 2006, and in 2017 they gave him a lifetime deal.
So when he walks out at El Monumental on October 6 for his final Argentina match, in front of 84,000 people, the gold-lettered farewell jersey he revealed today will carry three stripes.
Twenty years, 125 international goals, a World Cup, and every shirt sold along the way. All of it went to Adidas because someone at Nike didn't answer an email about tracksuits.
@KaceyMusgraves Hey Kacey! My wife and I are so excited to see your Atlanta show on 9/30! My wife will be 31 weeks pregnant with our first baby when we see you. We play โOh what a worldโ for our soon to be daughter every night so she can have a lullaby song when she joins us. Is it possible to add this to your set in Atlanta? It would mean the world to us, and it would be so cool to surprise my wife when she hears it! Thank you so much, and looking forward to a great show!
๐จ ๐๐ฅ๐๐๐๐๐ก๐: Argentine football will pay tribute to Lionel Messi this weekend. ๐ฆ๐ท
All matches across every division will pause in the 10th minute for a one-minute ovation celebrating the legendary career of greatest player of all time. ๐