KORTX

Experiences refined for people. Digital advertising, data strategy and data-inspired creative from a different perspective. Yours.

[KORTX @KORTXIO]

Forget one-size-fits-all ads! ❌

Dynamic creative optimization personalizes CPO ads for location & user behavior!

This means more relevant offers & higher engagement!

➡️ https://t.co/RjwfLPIl2z

#DCO #AutomotiveMarketing #LeadGen #DynamicCreative

[KORTX @KORTXIO]

Want to know more? Check out our list of over 40 CTV statistics. https://t.co/65W5qRttxo

[KORTX @KORTXIO]

There's a battle going on in your living room. 🥊

𝗖𝗧𝗩 𝗶𝘀 𝗰𝗵𝗮𝗻𝗴𝗶𝗻𝗴 𝗳𝗮𝘀𝘁, and platforms are duking it out for your attention (and ad dollars).

Here are a few things we're keeping an eye on:

[KORTX @KORTXIO]

📺 YouTube found that 𝗳𝗲𝘄𝗲𝗿, 𝗹𝗼𝗻𝗴𝗲𝗿 𝗮𝗱𝘀 𝗯𝗼𝗼𝘀𝘁𝗲𝗱 𝘃𝗶𝗲𝘄𝗶𝗻𝗴 𝗯𝘆 29%.
🪴 Hulu is expected to have 6𝗫 𝗮𝘀 𝗺𝗮𝗻𝘆 𝗮𝗱-𝘀𝘂𝗽𝗽𝗼𝗿𝘁𝗲𝗱 𝘀𝘂𝗯𝘀𝗰𝗿𝗶𝗯𝗲𝗿𝘀 as Netflix this year.

[KORTX @KORTXIO]

𝗬𝗼𝘂𝗿 𝗽𝗿𝗼𝗱𝘂𝗰𝘁 𝗶𝘀 𝗻𝗲𝘃𝗲𝗿 𝗴𝗼𝗶𝗻𝗴 𝘁𝗼 𝗯𝗲 𝗽𝗲𝗿𝗳𝗲𝗰𝘁.🚫

"Good enough" is often the best starting point when building a product, according to our COO, Eric Lee. 💡

#ProductDevelopment #Marketing #DigitalMarketing

[KORTX @KORTXIO]

👋 We're looking to hire an outreach ace & a follow-up fanatic who can turn cold emails into hot leads.

Does that sound like you? Don't wait, apply today. ✨ https://t.co/XwJXkAidLd

#hiring #marketing

[KORTX @KORTXIO]

Worried your 𝗚𝗔4 𝗱𝗮𝘁𝗮 𝗻𝗼𝘁 𝗺𝗮𝘁𝗰𝗵𝗶𝗻𝗴 𝘆𝗼𝘂𝗿 𝗼𝘁𝗵𝗲𝗿 𝘁𝗿𝘂𝘀𝘁𝗲𝗱 𝗱𝗮𝘁𝗮 is a major red flag? 🚩

Don’t be. Discrepancies between platforms are pretty standard.

➡️ https://t.co/OZpzNK6uPH

#GA4 #GoogleAnalytics #Data #Reporting #Marketing

[KORTX @KORTXIO]

What today's decision-makers are looking for, how to target them effectively, and proven B2B programmatic advertising strategies for 𝗰𝗮𝗽𝘁𝘂𝗿𝗶𝗻𝗴 𝗺𝗼𝗿𝗲 𝗹𝗲𝗮𝗱𝘀 𝗮𝗻𝗱 𝗰𝗹𝗼𝘀𝗶𝗻𝗴 𝗱𝗲𝗮𝗹𝘀. 💸 ➡️ https://t.co/Bp4ojyNFPB

#B2B #Programmatic #B2BMarketing

[KORTX @KORTXIO]

Customize your adtech stack to fit your needs & invest in what delivers the best outcome.🎯

🔗 https://t.co/9GvypSaMEM

#AdTechStack #AdTechnology #DigitalAdvertising

[KORTX @KORTXIO]

Want to reach the fastest-growing market segment? 📈

Our FREE report reveals the online habits, spending patterns, & preferences of Hispanic, African American, & Asian American consumers.

➡️ https://t.co/jtGabTnGDm

#MulticulturalMarketing #AudienceInsights #DiversityMarketing

[KORTX @KORTXIO]

🌐💰 Banking Boom in 2024: Global net interest income is set to hit $8.52T.

Despite privacy challenges, banks are innovating & embracing the digital world to meet evolving customer needs.

Explore key trends in bank advertising in our latest article.

▶️ https://t.co/6MjrEkejKq

[KORTX @KORTXIO]

📣 🇺🇸 Election coverage is already getting noisy.

Don't let your ads get sidelined by political ad preemptions and unpredictable media buys.

Check out 11 more tips here. ➡️ https://t.co/Qr9F1vOWMT

#DigitalMarketing #ElectionSeason #Programmatic

[KORTX @KORTXIO]

🎨 Refresh your design with custom animation blends. Create a captivating and engaging user experience.

Visit our ad gallery to see more ad examples in action. ➡️ https://t.co/7hW0m1Fv3I

#DynamicAds #DigitalMarketing #DisplayAds

[KORTX @KORTXIO]

Detroit constantly reinvents itself. From the first cast iron stove to automobiles to the newly restored Michigan Central Station. 🔄 🚗 🏛️

▶️ https://t.co/4vORYNSCop

#MichiganCentralStation #DetroitNeverLeft #DetroitAdAgency #DetroitAdvertisingAgency

[KORTX @KORTXIO]

🤔 Tired of confusing data in GA4?

Different platforms track data differently, causing discrepancies.

The trick to better analysis? Understanding how these data mismatches work.

▶️ https://t.co/g60mpXhPTD

#GA4 #GoogleAnalytics4 #GA4Errors #GA4Strategy

[KORTX @KORTXIO]

Lunch breaks just got a whole lot smarter at KORTX. 🧠

Our Lunch & Learn series fuels connection, knowledge sharing, and professional growth–all while enjoying a tasty meal.

▶️ https://t.co/OiaMC64NAb

#LearnAndLunch #WorkplaceCulture #KORTXLife

[KORTX @KORTXIO]

📁 Stop losing documents in your email—it's all in Kampus now!

Our new file embed feature allows our team to add essential files directly to your campaign overview or advertiser's page.

We ensure essential documents are always at your fingertips.

➡️ https://t.co/7Y8r4QVkWP

[KORTX @KORTXIO]

👫🌍 Diversity sells! 62% of consumers choose brands that cater to multicultural audiences.

Get our FREE report & unlock the secrets to winning them over!

➡️ https://t.co/jtGabTnGDm

#MulticulturalMarketing #AudienceInsights #DiversityMarketing

[KORTX @KORTXIO]

Ford's restoration of the Michigan Central Station symbolizes the city's resurgence, & KORTX, a Detroit-born innovator, is proud to be part of the story.

Read more about how we're keeping Detroit's legacy alive:

▶️ https://t.co/4vORYNSCop