Jake Karls

Co-Founder & Rainmaker of Mid-Day Squares. Working on building a $100 million chocolate company. || Forbes 30 Under 30 ||

[Jake Karls @KarlsJake]

Yesterday, I was invited to speak at:

3 different high school classes.

Left feeling inspired by the students.

[Jake Karls @KarlsJake]

We shipped 500,000 bars last week…

Our first year goal was 100,000 bars.

[Jake Karls @KarlsJake]

Our journey in numbers: 

2018 → 50 bars/day
2019 → 3,000 bars/day
2020-2025 → 135,000 bars/day 
2026 → Building a 2nd line, triple the capacity

Manufacturing is a MOAT.

[Jake Karls @KarlsJake]

Our first retailer was a local bagel shop.

The owner believed in us,

Loved our story, and gave us a shot.

That “yes” lit the fire.

Now we sell in over 9,500 stores across North America.

[Jake Karls @KarlsJake]

@nickywonka Let’s goooo

[Jake Karls @KarlsJake]

@nickywonka Let’s goooo

[Jake Karls @KarlsJake]

@nickywonka Pure MOMENTUM

[Jake Karls @KarlsJake]

#3 Burnout often happens when you stop doing the things you love.

[Jake Karls @KarlsJake]

Last year, I had a major burnout… It’s not fun. But it’s also a great teacher .

Three things nobody tells you about burnout:

[Jake Karls @KarlsJake]

#2 Rest isn’t a reward, it’s a requirement.

[Jake Karls @KarlsJake]

We have sold over 2,000,0000 bars at Target.

In just under 2 years.

We started with 3 spots on the shelf…

This picture was taken today, with almost a full shelf (fridge) of MDS.

Excited to announce that Target now carries:

Our newest flavour CRUNCHY PEANUT! 1,700 stores.

[Jake Karls @KarlsJake]

@MrBeast Mid day squares

[Nick Saltarelli @nickywonka]

We almost got hit with a $2,000,000 recall

lucky we got it all on camera

[EY Canada @EYCanada]

Over the last decade of being an entrepreneur, Jake Karls Co-Founder & Chief Rainmaker, @MidDaySquares, shares that learning how to manage the ups and downs has been a major key to success. Hear more in episode 2 of EY’s #LeadersInRetail here: https://t.co/ZjPxW0ywlN

#EYCanada

[Jake Karls @KarlsJake]

The greatest life hack:

Treat every 24 hours as a separate life.
It’s that simple, the ROI is insane.
#Entrepreneur #SmallBusiness #life

[Jake Karls @KarlsJake]

Part 3:

The Truth About Entrepreneurship…

Now, “The Ugly”:

- Pain is inevitable, it becomes normal. 
- The mental health toll is tough. No such thing as “clocking out” (24/7 lifestyle early on). 
- It can be extremely lonely. 
- Exhaustion and burnout creeps up quickly.

[Jake Karls @KarlsJake]

The Truth About Entrepreneurship…
The Good, The Bad & The Ugly:

We will start with “The Good”:

- Freedom to do whatever you want. 
- A real chance that you can experience your dream coming true.
- The greatest education of all time, both business and personal.

Part 1

[Jake Karls @KarlsJake]

Part 2:

Let’s move to “The Bad”:

- It’s really hard, the odds are stacked against you.
- Most people will judge and not believe in you. 
- Daily uncertainty and life sacrifices.

[Jake Karls @KarlsJake]

Honoured To Have Been Selected As:

“Leaders In Retail” By @EYnews .

Alongside other iconic brands:

lululemon Canada Goose & Knix.

Seeing @MidDaySquares earn global recognition is a dream come true.

https://t.co/yXY7RQn0bt