Lukas Fassbender

AdTech Fan & all Things Digital - Revolutzionizing DSPs in Europe @TheTradeDeskInc (comments are mine)

[Lukas Fassbender @LFFassbender]

@Hkempfert @Gu881n5 @Hkempfert re OpenID: I believe you refer to UnifiedID? As you guys don’t use it, it’s hard to see the benefits. But Prebid doesn’t change the idea of Unified ID to solve one of the biggest industry issues: Match Rates.

[Lukas Fassbender @LFFassbender]

@Hkempfert @Gu881n5 @Hkempfert We believe in Choice. Publishers and brands should choose their preferred way to access the inventory of choice through the platform of choice. #Prebid being one option. You, as a media as well as plattform owner, might disagree. So does Google.

[Simon Köpp @Koepper]

Die Adobe DSP verliert aufgrund von Malware-Kampagnen (vorübergehend) Zugang auf Google Inventar in Europa

https://t.co/wNlXDwLK1y

[Nina Ireen Haller @nina_schreibt]

You are wanted: Director, Senior, Junior, Intermediate ... Programmatic Activation Manager. Location: Düsseldorf https://t.co/LcwrZJ13gg

[The Trade Desk @TheTradeDesk]

Coming soon: The Trade Desk’s proprietary deterministic device graph built with Adbrain’s technology. Learn more https://t.co/xtxKVoZgKR

[UBS @UBS]

This month, lots of students return to class. But what skills do they really need? Find out with #NobelPerspectives

[Lukas Fassbender @LFFassbender]

Der W&V Podcast: On Tour auf der Dmexco Teil II #ProgrammaticAudio https://t.co/TLhOqnAs6B via @wuv

[Lukas Fassbender @LFFassbender]

What a perfectly targeted and well made offline #ad from @netflix for #Narcos ! Never forget… https://t.co/143epjhcGd

[Lukas Fassbender @LFFassbender]

@Koepper Ich auch.

[Lukas Fassbender @LFFassbender]

100% 3rdParty validated #Fraudfree Buys on #TTD @WhiteOps & @TheTradeDeskInc partner to scan every single Impression before you buy @ 0 cost https://t.co/kCuDVIHF15

[ADWEEK @Adweek]

.@TheTradeDeskInc and @WhiteOps are teaming up to block bot traffic before advertisers buy it: https://t.co/T2S8STmsl7

[Lukas Fassbender @LFFassbender]

@Koepper Betonung liegt auf "Self-Service" ;-)

[Lukas Fassbender @LFFassbender]

@Koepper Fairer Preis für was?

[Lukas Fassbender @LFFassbender]

@AdformDACH @dieLinke @realDonaldTrump DANKE! @Hkempfert

[Polizei Hamburg @PolizeiHamburg]

#G20HAM17
Upload-Portal aktiviert! Zur Ermittlung von Straftätern bitten wir um Upload von Original-Videos & -Fotos.
https://t.co/Ab5g1qyeYb

[Simon Köpp @Koepper]

Haha...Ad Tech companies having a Yacht in Cannes? "dick-measuring contest" https://t.co/p6n6sPMxU3

[Seinfeld Current Day @Seinfeld2000]

Pope Your Enthusiasm

[Simon Köpp @Koepper]

TV Konsum vor (langfristigem) Umbruch

https://t.co/zKv53yCkTZ

[Grapeshot (Acquired by Oracle) @Grapeshot_]

Thanks @ogertz, @houssaini_h, Alexander, @co_weiss, Sebastian, @LFFassbender, Jens, @Mediaoptimierer, Philipp, Marius, @rtonn + Daniel!

[Lukas Fassbender @LFFassbender]

@Koepper LOL 🙈

[Lukas Fassbender @LFFassbender]

Selbst beim #Tatort gehts nur um #Kekse https://t.co/QosWVwcww4