Linda MacCracken

Health CX improvement as advisor, & teacher, passionate about data & human health improvement- Harvard University. Opinions are mine alone.

[Linda MacCracken @LMacCracken]

Generative AI could impact up to 40% of our working hours when humans and machines to collaborate in new ways. https://t.co/VOT3grMghM

[Linda MacCracken @LMacCracken]

Negative experience erode #healthcare loyalty and outcomes. Learn how to avoid them. https://t.co/8El1wbMMQ6

[Linda MacCracken @LMacCracken]

Who? What? How? Renown Health @renownhealth addressed these questions with @AccentureHealth in developing its Sterling Silver Club loyalty program for older adults leading to 10X enrollment in 3 years. #HealthExperience #HumanizingHealthcare https://t.co/1pxM0ycIzo

[Linda MacCracken @LMacCracken]

In healthcare, power has shifted distinctly towards the patient. @Accenture asked nearly 12,000 people across 14 countries what they want from healthcare organization. Here are the results: https://t.co/6ZNCs1xxQg

[Linda MacCracken @LMacCracken]

Improved customer conversations call for AI integration! Four ways that artificial intelligence can help you deliver authentic conversations. #AI https://t.co/jFZUDHkhoA

[Linda MacCracken @LMacCracken]

How do you build loyalty among senior patients and members? It starts with personalization at scale, and targeted engagement. We’ll be talking about that and much more at @HIMSS. https://t.co/tRhHjQhgcN #HIMSS21

[Linda MacCracken @LMacCracken]

Doctors remix ‘Hamilton’ song to celebrate COVID vaccine. Watch the video https://t.co/zznfTdqVvL

[Linda MacCracken @LMacCracken]

Seniors (26% of them) are willing to switch to safe, effective #virtualcare providers. I highlight the loyalty challenge in my latest blog. https://t.co/pjimZI7YCv

[Linda MacCracken @LMacCracken]

Looking forward to joining @ahahospitals Center for Health Innovation and @SHSMDAHA at #AHAnavigate2020 to earlier insights from #DigitalHealth Consumer Sùrvey. https://t.co/Iy7zkwEDZf

[Linda MacCracken @LMacCracken]

55% consumers say that doctors can motivate them to adopt technologies https://t.co/yyHelZV1Kl

[Hamilton @HamiltonMusical]

It's officially midnight on the west coast... #TheLivingRoomWhereItHappens #Hamilfilm

[Linda MacCracken @LMacCracken]

Great launch of safe home care delivery- bravo Renown,DispatchHealth team up to provide in-home medical care https://t.co/MIVEHcaPCq

[Linda MacCracken @LMacCracken]

Like any broad platform... eventually, there comes a point where tailoring products and services to specific segments of the population will better serve their unique needs. In other words, primary care needs to be unbundled. https://t.co/XgHL06s6tW via @julesyoo

[Erin Herstine @ErinHerstine]

I spent the afternoon with many @HopkinsMedicine colleagues making #ppe for the staff. I am sharing (with permission) the steps and materials for making faceshields of your own. We are all in this together. ❤️💪🏼 #PPEshortage #ppeisnotoptional #PedsICU #covid19 #ICU #healthcare

[Linda MacCracken @LMacCracken]

@ZeevNeuwirth shares his inspiration about consumer centered care delivery, book and research of leading practices!

[Zeev Neuwirth @ZeevNeuwirth]

An Idea Whose Time Has Come!
#reframinghealthcare w/ colleagues at @HarvardChanSPH Big thank you for invite @LMacCracken @ricksiegrist Super forward-thinking group of physician leaders!
Shout out to @AtriumHealth colleague @troyleomd
@SHSMDAHA @HarvardHBS @hcldr @KelleySchool

[Linda MacCracken @LMacCracken]

Here's how Amazon employees get health care through a new app — a glimpse of the future of medicine https://t.co/zLAXXa57rd

[Brian Kalis @bkalis]

Congrats to the winners of the @AccentureHealth #HealthTechChallenge Boston regional rounds - @Cap_Rx, @Carrot_Health, @DynamiCare_, @talktomira, @PalomaHealth, and @xealthinc! #DigitalHealth https://t.co/URG1POVn2T

[Linda MacCracken @LMacCracken]

Clinician leader calls for marketing mindset - bravo clinicians and marketers teaming to transform health @ZeevNeuwirth #marketingmindset @SHSMDAHA @AccentureHealth

[Colin Hung @Colin_Hung]

We need to start looking at the demand side of the consumer equation not just the supply side...which is where we have traditionally focused - @ZeevNeuwirth #shsmd19 #marketingmindset

[Linda MacCracken @LMacCracken]

Awesome @SHSMDAHA - brilliant insights, sharing and celebration; great inspiration for leadership.
Proud for Accenture @AccentureHealth to play a part!

[Linda MacCracken @LMacCracken]

Bravo to @cristalwoodley for superb work and sharing with thanks to @SHSMDAHA , @healthmktr @RenownCEOTonyMD for giving her wings to fly