Laura Kendall (Guenther)

#Sconnie living in the Bay Area. #B2BMarketing & #DemandGen enthusiast. VP of marketing @madkudu. @SalesforceWIT UGL. Loves travel & cheese.

[Laura Kendall (Guenther) @LauraGforce]

@gdavies2 Beautifully said 🥰

[Laura Kendall (Guenther) @LauraGforce]

🙌🏼🙌🏼

[Marketing Ops Pros @TheMOPros]

Lessons in #leadqualification, courtesy of:

@Madkudu
@LeanData
@wordpressdotcom
@Lessonly
@census

Get the guide: https://t.co/hHAgmG8FFW

#marketingops

[Laura Kendall (Guenther) @LauraGforce]

❤️

[MadKudu @madkudu]

We're excited to welcome Zack to the @madkudu team as our Director of Revenue Marketing! 🎉

In addition to marketing, Zack is a fan of sports (go 49ers 🏈 and Warriors 🏀), books 📚 & beer🍺

Want to join the team? We're #hiring across departments! https://t.co/fBJwXF0GWZ

[Laura Kendall (Guenther) @LauraGforce]

The pandemic is the best thing to happen to the QR code.

[MadKudu @madkudu]

Join @FrancisBrero at the ✨GALACTIC✨ https://t.co/uIJKLH1COs event this Wednesday! Perfect for CMOs at PLG companies who want to:

📊 Ensure data accessibility
🤖 Determine when it makes sense to incorporate AI
🧠 Better understand data science & machine learning

[Laura Kendall (Guenther) @LauraGforce]

CMOs are feeling the pressure to translate data into insights. 🤯

And a key piece of developing a data strategy is using AI. 🧠

Join @paulroetzer & @FrancisBrero for a discussion on building a successful data strategy with AI.

Register here: https://t.co/zHEXz5Y9Kb

[MadKudu @madkudu]

Join @LauraGforce for #mopsconfessions with @Ckiko47, Marketing Operations at @MHEducation! 🎉

We'll discuss:
⭐ Advocating for yourself AND your team
⭐ Managing your tech stack budget
⭐ Their unique and non traditional approach to lead management

https://t.co/6Aw84jQedf

[Ed Sim @edsim]

Don't let everyone's tweets fool you

Startups are F*$&ing Hard! That's it!

Raising 💰 may be easier than ever, but building is even harder - more well funded competition in every market, battle for remote talent is now global not just local...but outcomes are bigger than ever!

[Laura Kendall (Guenther) @LauraGforce]

@nwenzel Amen to that!

[MadKudu @madkudu]

It's time to give #marketingops a little love! 🤩

Check out our one-of-a-kind guide FOR Marketing Ops BY Marketing Ops for insights from @KatieMaeColombo, @DemandDarrell, @Dmurr68, and more! ⭐

https://t.co/pkMMLBJrfO

[MadKudu @madkudu]

Looking to grow your #marketingops career? 📈

We talked to ops leaders like @saramcnamara, @DemandDarrell, @jeffignacio (& many more!) to compile learnings on topics like

⭐Skills for success
⭐How to market marketing ops internally

and more! https://t.co/Yu3hqTXeE1

[Laura Kendall (Guenther) @LauraGforce]

@ericdresh

[Laura Kendall (Guenther) @LauraGforce]

@jimmy_daly As long as they go into detail beyond just company size, job titles, industry, etc. For example, saying your ICP is sales leaders in B2B tech companies is too vague. The more specific you can be, the better your content will be.

[Amanda Natividad @amandanat]

If you're a content marketer, it's literally your job to market your content.

Repurpose, reuse, recycle all of your content across the rest of your marketing strategy.

[Laura Kendall (Guenther) @LauraGforce]

This is an amazing opportunity for someone looking to make a HUGE impact and kickstart their career in #SaaS and #B2BMarketing

[Hana Jacover @HanaJacover]

The talent out there is 🔥 and I am prepped 🤓, pumped 💪🏽 & ready to find our next marketing hire 👥!

We're looking for a #DemandGen Specialist/Manager to join the team at @madkudu –> https://t.co/pZiZ3at2l4

DM's are open!

#marketingtwitter #b2bmarketing #b2bsaas

[MadKudu @madkudu]

📣 We just dropped the season 3 lineup for #mopsconfessions! 📣

Hear & learn from #MarketingOperations leaders at @asana, @Patreon, @TheMOPros, @Brandfolder, @InvoiceCloud & more!

Sign up –> https://t.co/ilAe4B0Tit

[Laura Kendall (Guenther) @LauraGforce]

Hey #marketers, if you’re looking for a sure way to confuse (and annoy?) #sales teams, use just one field to highlight a #leadscore without any insights 😵‍💫 Check out the latest @madkudu blog to see how leveraging multiple scores can be a winning approach 🙌🏼

[MadKudu @madkudu]

Why do you need separate demographic and behavioral lead scores? 🤔

Check out our latest blog post to learn why having a single lead grade (usually) isn't the answer.💡

https://t.co/xu88PBlSaw

[Laura Kendall (Guenther) @LauraGforce]

Fantastic group of leaders, honored to be among them. Cheers to @teamintricately for putting this together - a great resource if you’re looking for inspiring folks to follow.

[Intricately @teamintricately]

In 2021, #cloud growth rates are at an all-time high – and leaders are tasked with generating pipeline in a crowded, multi-billion dollar market. In our latest blog post, we introduce 75 influencers paving the way for cloud revenue success. Check it out!
https://t.co/yyVGNJ29WD

[Laura Kendall (Guenther) @LauraGforce]

This. Ironically the same rate I proposed the first time I sent a proposal for Salesforce consulting work🙈 I’ve loved the content from @WomenInRevenue on knowing (and unlocking!) your worth. ❤️