LDL11 UoB

[LDL11 UoB @Ldl11U]

I entered the Cabaret Lottery for £25 tickets on @TodayTix! Tap here to enter: https://t.co/ehQUEw7Ksb

[LDL11 UoB @Ldl11U]

I entered the Cabaret Lottery for £25 tickets on @TodayTix! Tap here to enter: https://t.co/ehQUEw7Ksb

[LDL11 UoB @Ldl11U]

@Dominos_UK A pizza my heart always belongs to Domino's, A free pizza would make my family's day🍕♥️ #FreeDOMINOSday

[YNWAGRAM @ynwagram]

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[LDL11 UoB @Ldl11U]

Really liked this model as it highlights the social media influencer qualities such as Leadership Narcissism, where a high level of self-confidence is needed to influence others. Langner,Hennigs and Wiedmann, (2013) https://t.co/3G3dOQlm9v #bbsdigmarket

[LDL11 UoB @Ldl11U]

Increasing the return on investment of social media marketing is one of the most important ways to measure success. Kumar and Mirchandani (2012) highlight a useful seven step process to achieve this success. https://t.co/EX05rvM4gl #bbsdigmarket

[LDL11 UoB @Ldl11U]

Interesting journal article on ensuring consumer behaviour synergy through firm generated content on social media (Kumar et al., 2016) https://t.co/KZa8ykH9ng #bbsdigmarket

[LDL11 UoB @Ldl11U]

Really insightful and laid-out blog into the Pros and Cons of Influencer marketing by Fryrear (2015). Available at: https://t.co/dhfChV0dbS #bbsdigmarket

[LDL11 UoB @Ldl11U]

When social media influencers need to go beyond self-presentation to build win-win relationships with the brands they represent. (Audrezet, de Kerviler and Moulard, 2018) https://t.co/Nj8yzjbQGc #bbsdigmarket

[LDL11 UoB @Ldl11U]

Really enjoyed this online resource by Mediakix (2018) on the different types of Influencer Marketing Campaigns. Their focus on types, tactics, & techniques are important for my assignment. https://t.co/Qcb8n1lr98 #bbsdigmarket

[LDL11 UoB @Ldl11U]

The findings from this research make an interestingly read into how persuasive 'power' ca help identify social influencers (Langer, Hennigs and Wiedmann, 2013).
https://t.co/rOhbl8NNWD #bbsdigmarket

[LDL11 UoB @Ldl11U]

Interesting to see how these articles by Pelletier (2018) and Kinski (2018) at @upinfluence highlight how choosing the right influencer can be effective in the sports industry. https://t.co/dtEupeKkb8 - (Pelletier, 2018) https://t.co/RnDwzaBLkN – (Kinski, 2018) #bbsdigmarket

[LDL11 UoB @Ldl11U]

Good insight into how using influencer reviews and product placement content can help boost brand awareness and drive website traffic. (Bart et al, 2005). https://t.co/68v1yo6QXW #bbsdigmarket

[LDL11 UoB @Ldl11U]

Van Noort, Voorveld and Van Reijmersdal (2012) explain the underlying principles of website influence on consumer’ psychological responses. Interesting to see how website flow can be adapted to DigMarket campaigns to boost engagement. https://t.co/4Xb1ZGc0fg #bbsdigmarket

[LDL11 UoB @Ldl11U]

Thought-provoking article by Beldad, de Jong and Steehouder, (2010) on consumer trust in online transaction https://t.co/TcpUlTtY1d … #bbsdigmarket

[LDL11 UoB @Ldl11U]

Really interesting info-graphic on the inbound marketing process. Helpful step by step guide #bbsdigmarket
Bosomworth, D. (2012). The inbound marketing process | Smart Insights. [online] Smart Insights. Available at: https://t.co/DA9Ub5vSSC

[LDL11 UoB @Ldl11U]

Could form an interesting concept for a influencer campaign https://t.co/RnDwzaBLkN #BBSDigMarket

[LDL11 UoB @Ldl11U]

https://t.co/0NVJlwhHGw

[LDL11 UoB @Ldl11U]

Hello, it would be greatly appreciated if you could please fill out my short survey on supermarket shopping to help with my University project. Thank you.
https://t.co/kbXbZbtOiN

[LDL11 UoB @Ldl11U]

https://t.co/MVtANbpVMy Interesting watch! #bbsdimarket #BBSDigMarket