Leroy Young

🚀Founder @Creatop_ai & CEO RazeStar, NYU Alumini
🤖Building AI Agents for TikTok Content.
📖Head of AI E-commerce @PKU Future Lab.
💼Ex-Tencent & Shopee.

[Leroy Young @LeroyCreates]

@noctadn animation

[Leroy Young @LeroyCreates]

Anyone wants to have a personal portofolio like so for free? Comment "Yes" and I would DM you to start.

[Leroy Young @LeroyCreates]

Would like to know any creator is interested? This is really a good product, you can explore a new chance and gain money.

[Leroy Young @LeroyCreates]

We're recruiting US creators as seed users for https://t.co/oHjHypO9PT 👀 (helps to get more content views & brand deals.)

Try our AI (~15 min) + a 60-min feedback interview = $30.

Need Creators from TikTok/IG/X, ~1K–100K, any niche. Want in? Reply "Yes" 👇

[Leroy Young @LeroyCreates]

We're recruiting US creators as seed users for https://t.co/oHjHypO9PT 👀 (helps to get more content views & brand deals.)

Try our AI (~15 min) + a 60-min feedback interview = $30.

Need Creators from TikTok/IG/X, ~1K–100K, any niche. Want in? Reply "Yes" 👇

[Leroy Young @LeroyCreates]

Before a brand DMs you, they check 5 things.

Most creators only think about #1.

1/ Engagement Rate (not follower count)
→ Brands prioritize 5%+ ER over 1M followers with 0.5% ER
→ Higher ER = 30–50% rate premium

2/ Content consistency (last 30 days)
→ 2+ weeks without posting = instant red flag

3/ Audience demographics
→ Age, location, income — this is what brands actually buy

4/ Brand safety
→ One controversial post can kill a deal
→ Brands screen your last 90 days

5/ Niche relevance
→ A 25K fitness creator converts better than a 100K lifestyle creator

Source: Influencer Marketing Hub 2026

Reply 'join' → we're building AI that scores you on all 5 dimensions automatically

[Leroy Young @LeroyCreates]

What should a creator with 10K followers charge for a single post?

Here's the 2026 market data:

• Instagram static post: $100 – $1,000
• Instagram Reel: $150 – $1,200
• TikTok video: $50 – $800
• YouTube video: $200 – $5,000

Yet most micro creators charge $50–150.

That's 3–10x below market rate.

Not because your content is bad.
Because nobody showed you the data.

Real examples:
• Gergana (10K IG): $110/post, $150/reel
• Lucie (11K IG): $300/post, $400/reel

(Source: Afluencer 2026 Rate Guide)

Your content has a price. Know it.

[Leroy Young @LeroyCreates]

The first time to apply HF0, interest experience!

[Leroy Young @LeroyCreates]

Why it works:

"The transition from the problem (cost) to the solution (the razor) and finally to the social proof (the result on his own face) follows a classic, high-converting ecommerce narrative structure."

Challenge hook ("who said you can't") + $60 pain point + car demo (portability proof) + 100 blades (value stack) + "orange cart" CTA.

Every grooming creator shipping TikTok Shop content needs this pre-publish teardown.

→ https://t.co/fpbyconVXj

[Leroy Young @LeroyCreates]

5M views. 20K likes. One straight razor in a car.

I ran @bryansowavyy's STEELEDGE razor review through https://t.co/fpbyconVXj to see why a 50-second beard lineup from a car seat hit this hard.

Answer: $60 barber pain point + DIY challenge hook + 100 free blades = unstoppable value stack.

Full breakdown 🧵

[Leroy Young @LeroyCreates]

0:43–0:50 — the CTA.

Points down toward the purchase link. Razor and blades visible.

"But listen, if y'all see that orange cart down below, take advantage and it's very affordable with the 100 blades, so you good."

creatop's note: "orange cart" is TikTok Shop-specific language — he's literally telling viewers exactly where to tap. Direct, no ambiguity, no friction.

[Leroy Young @LeroyCreates]

Why it works:

"By pricing a premium, high-demand palette at exactly $4.20, LUMAX creates an immediate sense of urgency and excitement."

Cultural moment (4/20) + Price shock ($4.20) + Visual proof (unique greens) + Social proof ("huge seller") + Scarcity CTA ("before we change our mind").

Every beauty brand running seasonal promotions needs this pre-publish teardown.

→ https://t.co/fpbyconVXj

[Leroy Young @LeroyCreates]

900K views. 30K likes. A $4.20 eyeshadow palette.

I ran @meltcosmetics_official's LUMAX 4/20 sale video through https://t.co/fpbyconVXj to see why a 35-second product promo drove 3K+ shares.

Answer: cultural moment + absurd price point + unique green shades no one else has.

Full breakdown 🧵

[Leroy Young @LeroyCreates]

0:31–0:35 — the urgency CTA.

Palette closed. Direct eye contact. Smile.

"Go get it for $4.20 before we change our mind."

creatop's note: "before we change our mind" creates artificial scarcity without being pushy. 4 seconds. One sentence. Maximum urgency.