Lily Hewitt

Sports Management and Pre Law Student at SMU.

[Lily Hewitt @LilyHewitt20]

Technology is driving innovation in sports, with the NBA testing customizable LED video floors that could transform how games are played, viewed, and experienced.

#SMUAPSM4373 #SMUAPSM4371

[Sports Business Journal @SBJ]

The NBA has been quietly testing a customizable LED video floor in an Orlando warehouse.

More than 100 NBA players from 10 teams have taken part in @asbglassfloor's Athletes Lab demos so far.

@rob_schaef on the tech and what's ahead 🔻

https://t.co/jFIn3adUAs

[Lily Hewitt @LilyHewitt20]

For the first time ever, WNBA preseason games will be nationally broadcast, a major step forward for the league’s visibility and growth, with games airing across ESPN, Ion, NBA TV, and WNBA League Pass.

#SMUAPSM4371 #SMUAPSM4373

[Sports Business Journal @SBJ]

Fans will be able to watch WNBA preseason broadcasts nationally for the first time ever 📺

Four national broadcasts will run across ESPN, Ion and NBATV, and 14 of the 15 preseason games will be available on WNBA League Pass.

https://t.co/BsF9sRPMmY

[Lily Hewitt @LilyHewitt20]

$6M in one year > $4.59M over four years. NIL is changing everything

#SMUAPSM4373 #SMUAPSM4371

[MLFootball @MLFootball]

🚨🚨THIS IS INSANE🚨🚨

Shedeur Sanders earned 6 million dollars last year at Colorado.

Sanders rookie contact with the Cleveland #Browns is worth a TOTAL of 4.59M over FOUR years… after falling to the 5th round.

6M ONE YEAR >>> 4M OVER FOUR YEARS

🤯🤯🤯

[Lily Hewitt @LilyHewitt20]

Judge Wilken is threatening to reject the settlement over roster limit concerns, setting a hard deadline for changes. Major shifts in college athletics could be coming.

#SMUAPSM4373 #SMUAPSM4371

https://t.co/c3efFLKqeT

[Lily Hewitt @LilyHewitt20]

Shannon Sharpe is facing a $50M civil lawsuit in Nevada alleging assault, sexual assault, and emotional distress from a woman who claims they had a rocky two-year relationship.

#SMUAPSM4371 #SMUAPSM4373

https://t.co/q2BQzM0u14

[Lily Hewitt @LilyHewitt20]

More teams are cutting the cord—following the Rangers’ partnership with Victory+, the Orioles and Nationals just launched MASN+, a direct-to-consumer streaming option offering fans blackout-free access to every game.

#SMUAPSM4371 #SMUAPSM4373

https://t.co/AAwaK35Zvp

[Lily Hewitt @LilyHewitt20]

OKC’s patient rebuild—built on draft picks, smart trades, and elite development—has turned the Thunder into a legit title fav with the NBA’s 4th youngest roster. From tanking to potential champs, are they the new blueprint?

#SMUAPSM4373 #SMUAPSM4371

https://t.co/mRgn8S4BLD

[Lily Hewitt @LilyHewitt20]

As the NBA eyes global expansion, could Mexico City become the leagues next big market? Seems like global expansion is the next big trend. #SMUAPSM4373 #SMUAPSM4371

[Sports Business Journal @SBJ]

Mexico City is showing it’s ready for an NBA team, with the Capitanes leading the G League in attendance and merchandise sales 👀

The passionate fanbase and unique cultural atmosphere make it a prime candidate for future expansion.
https://t.co/zvwBT9nbVf

[Lily Hewitt @LilyHewitt20]

NASCAR’s viewership holds its own against top NBA games, proving its power in the sports media landscape. Its $7.7 billion TV deal shows that, despite changing media habits, brands and networks still see big money in racing
#SMUAPSM4371 #SMUAPSM4371
https://t.co/RTlWNF0U71

[Lily Hewitt @LilyHewitt20]

MLS is growing, but about 1M viewers tuned in for the leagues 14 games last season on Apple TV+. Will the new docuseries help drive subscriptions and boost streaming revenue? #SMUAPSM4371 #SMUAPSM4373

https://t.co/vSLylNUBUv

[Lily Hewitt @LilyHewitt20]

It will be interesting to see how this new league will develop and compete with MLS, and what it means for the growth of the sport in the U.S. #SMUAPSM4371 #SMUAPSM4373

[United Soccer League @USL_HQ]

We are excited to announce the USL is launching a Division One men’s professional league!

This new league will bring top-tier soccer to more communities, elevate the game and create more opportunities for players, clubs and fans.

Read more ➡️ https://t.co/JIsvhD5Ezg

[Lily Hewitt @LilyHewitt20]

This will be the first facility to house two professional women’s sports teams. Seems to be trending as the Chicago Sky are building a $38M facility
#SMUAPSM4373 #SMUAPSM4371

https://t.co/sFZvZaOKZB

[Lily Hewitt @LilyHewitt20]

This makes no sense… #sportsbiz #APSM4371

[Shams Charania @ShamsCharania]

Yes, this is real. Sources tell ESPN: Full trade:

- Lakers: Luka Doncic, Maxi Kleber, Markieff Morris

- Mavericks: Anthony Davis, Max Christie, 2029 LAL 1st

- Jazz: Jalen Hood-Schifino, 2025 Clippers 2nd, 2025 Mavericks 2nd

[Sean @SeanTafirenyika]

Raven Johnson. From being waved off to shutting Caitlin Clark down.

Infinity War End Game

#WFinalFour #MarchMadnessWBB

[Lily Hewitt @LilyHewitt20]

#SMUAPSM2310
Last class! Got to hear from Abby Casillas @Rangers, Kendall Cogen @DallasStars, and Clay Canning @screen_skinz

[Lily Hewitt @LilyHewitt20]

#SMUAPSM2310

[NFL Talk @NFL_Talk_Sports]

Breaking:

The Las Vegas Raiders have released CB Marcus Peters, according to multiple reports.

[Lily Hewitt @LilyHewitt20]

#SMUAPSM2310

[Savage @Savageboston]

TOM BRADY:

“The product in my opinion is less than what it was”

That’s because you retired Tom…

[Lily Hewitt @LilyHewitt20]

#SMUAPSM2310

[Washington State Football @WSUCougarFB]

Future Apple Cups locked in.

#GoCougs | #WAZZU | #CVE23

[Lily Hewitt @LilyHewitt20]

#SMUAPSM2310

[End Wokeness @EndWokeness]

BREAKING: British police have arrested Matt Petgrave & charged him with manslaughter

He killed NHL player Adam Johnson on live TV with his skate. He received a standing ovation at a game last night.

[Lily Hewitt @LilyHewitt20]

#SMUAPSM2310

[Adrian Wojnarowski @wojespn]

The NBA is suspending Golden State’s Draymond Green for five games, source tells ESPN. Significant hit for the Warriors.