Strategic designer, arts & visual communication background. Founded @SparkWorksAG to help firms understand customer needs through design research and trainings.
Today I am honored to be at the Swiss Innovation Forum running a breakout session with Innosuisse - Schweizerische Agentur für Innovationsförderung on radical #innovation. https://t.co/LX40PdvZk2
Today I am teaching a class in #Customerjourneymapping in the CAS Marketing Automization at HWZ Hochschule für Wirtschaft Zürich. How do we map out and build successful #userexperiences? What opportunities and risks do new #technologies bring us? I am loo…https://t.co/hqZUyZuSCp
Thank you Timo Hahn and Fredi Schmidli for inviting me to talk about #designthinking and its role in the #innovation process at the #LeanStartup Meetup last night. I enjoyed the full house and interested crowd! https://t.co/kFiQVpC3Ja
Inspiring and powerful women building our future. Thank you Franziska Dolak and GDW Global Digital Women GmbH for setting up a great space and event for Siemens teams and likeminded female innovators to share experiences and thoughts an how to drive a #hu…https://t.co/1j6Vghb0Ct
Thank you Philipp Tholen for sharing some of your valuable experiences in developing an #MVP for Ava Women. You proved that testing hypotheses can very well be done even in a highly regulated market such as #medtech.
#producthuntch https://t.co/fhPECfhudP
Very excited to visit the brand new #innovation space at Siemens and chat with innovation manager Franziska Dolak. We definitely share the #spark! https://t.co/np661fnpbW
Once of the most satisfying experiences of my work: Meeting over 50 #ETHZ and #EPFL students and alumni from 6 years of teaching our #DesignThinking class.
#customerjourneymapping is a powerful tool to examine the end-to-end experience of users. Today my colleague Barbara Schnyder and I were presenting our user findings to the project team of the @Soziale Dienste Stadt Zürich looking to improve their sociocu…https://t.co/ifNvBrq0sq
Sharing tools and experiences at the #DesignThinking practitioners meetup with likeminded people from the DT scene in Zurich. Thanks Stephan Matzdorf for organizing! https://t.co/kWagA8P1Bm
From 'The future of banking', 'Designing playable cities', 'Innovative insurance solution for shared flats' and 'Customer-centric sociocultural services at the City of Zurich', to 'Unlocking business chain value with Blockchain' and 'Developing an online…https://t.co/a2UxzvTq99
'Cool idea, quick implementation: with #splitsurance@allianzsuisse is launching an innovative insurance solution specifically designed for shared flats. The more participate, the cheaper it gets. Like this up to 3 favorite items are insured.' https://t.co/bUWbEI8GcX
Spark Works is looking for a new team member! If you’re interested in #designthinking#innovation and you’re a people person, contact @LindArmbruster https://t.co/MJKsJPzDqD