LocalFalcon

Local Falcon is an agentic AI search and local SEO platform that tracks and improves brand visibility across generative AI answer engines and local search.

[LocalFalcon @LocalFalcon]

For decades, a common benchmark of a successful SEO campaign was whether your customers clicked on your website.

Now, 68% of Google searches end without a click.

This drastic change is likely due to the launch of Google’s AI Overviews in 2024.

Has your brand adjusted for this shift?

#LocalFalcon #AIvisibility

[LocalFalcon @LocalFalcon]

Even though zero-click searches are rising in popularity, it’s important not to drop local SEO.
Track AI visibility and traditional local rankings to ensure you’re locked in on your target market during this technological shift.
#localSEO #LocalFalcon

[LocalFalcon @LocalFalcon]

When AI Overviews appear in a Google search, the click-through rate decreases by nearly 60%. With the prevalence of Google’s AI tools, it can feel hopeless to understand how to rise to the top.

But you can still win at search without customers clicking on your website by following these two steps.

[LocalFalcon @LocalFalcon]

Step #1: Get Recommended by AI
Once you have the data, you can optimize. It’s similar to traditional local SEO work, such as:
Accurate and complete business profiles
Consistent citations
Strong reviews
Useful website content
All of these feed what AI says about your business.

[LocalFalcon @LocalFalcon]

The good news: AI visibility is something you can measure and improve.
With the right data, you can see where you stand and what to work on next.
#GEO #ChatGPT #Gemini #AIOverviews #AIVisibility

[LocalFalcon @LocalFalcon]

It can be so frustrating to see a competitor show up in a ChatGPT search with your business nowhere to be seen.

But before you pull your hair out, here are a few places to investigate to remedy the situation.

A thread:

[LocalFalcon @LocalFalcon]

Local Falcon's AI visibility scan reports help you remedy this with:
Buyer persuasion score: how persuasively AI describes your brand to potential customers
The words and phrases AI consistently associates with your business, and the sentiment behind them

[LocalFalcon @LocalFalcon]

Ignoring the sources AI cites? You’re missing clues to earning more mentions.
Use citations to:
• Find directories you’re missing from
• Spot publications AI cites in your niche
• Aim your PR at outlets AI trusts
The sources AI cites are a roadmap. Follow them to find your next mention.
#AICitations #AIVisibility

[LocalFalcon @LocalFalcon]

@JoyanneHawkins @ColanNielsen Spot on! A little competitor research now can save a lot of headaches later.

[LocalFalcon @LocalFalcon]

@ColanNielsen Nailed it @ColanNielsen 🔥

[LocalFalcon @LocalFalcon]

Before you sign a lease, or move locations, scope out the competition. 📍

@ColanNielsen shares why our Local Falcon Competitor Report belongs on your checklist when choosing a new location. A little research now can help you spot visibility challenges before you move in.

[Colan Nielsen @ColanNielsen]

Thinking about moving or opening a new location?

Run a @LocalFalcon Competitor Report first. It shows how many competitors are near you and where they sit.

Being close to competitors can make ranking on Google Maps harder, and Google may even filter your listing out.

[LocalFalcon @LocalFalcon]

With Local Falcon, you get real data you can use to optimize your AI searches.
What methods have you been using to track your mentions on AI platforms?
#AIVisibility #ChatGPT #LocalFalcon #GEO

[LocalFalcon @LocalFalcon]

One ChatGPT search can’t tell you how visible your business is locally. AI results shift constantly.

For example, AI Overview content changes 70% of the time between observations.

[LocalFalcon @LocalFalcon]

To know your real AI visibility, you need data that shows how you appear from one city, neighborhood, or block to the next.
Local Falcon’s AI Visibility grids:
• Simulate searches from a specific pin on the map
• Track responses across different AI platforms
• Collect brand mentions and citations