Locaria

Ending Subjectivity in Language Services.

Locaria is a pioneering digital language service provider that sits within The Stagwell Group.

#localization

[Locaria @LocariaLondon]

With key market insights from our clients and partners, we discuss the importance of tailored multilingual digital content for brands with global ambition. Watch the full @GBritBusiness video here: https://t.co/Yt1g8MXllW

#Localisation #DigitalMarketing #MediaPlanning #Locaria

[Locaria @LocariaLondon]

We’re pleased to announce our partnership with @TheRetailHive at The Retail Hive: International eCommerce virtual meeting, held on Zoom. We will be hosting a roundtable discussion on Localisation of Digital Marketing. Contact [email protected] #ecommerce #localisation

[Locaria @LocariaLondon]

By 2023 the voice commerce market will grow to be worth $80 billion. Find out how brands can localise content for better customer engagement.

https://t.co/Uwf4O0DQJ8

#voicecommerce #localization #retail #retailtech

[Locaria @LocariaLondon]

For many researchers, Ethnologue is indispensable. It houses invaluable information about potentially all known languages. For many, it’s a great resource, but some fear it’s becoming too pricey.

#linguistics #language #research #localization

https://t.co/c8eweHITo9

[Locaria @LocariaLondon]

The travel industry’s undeniable impact on the environment means businesses need to make sustainability a key theme in their marketing if they want to earn customer loyalty in 2020.

Read more here: https://t.co/IzBBImX6oz

#Sustainability #localization #translation

[Locaria @LocariaLondon]

London Fashion Week has committed itself to ‘positive fashion’. 52% of consumers want fashion to be more sustainable & inclusive, but are fashion houses doing enough?

Read more here: https://t.co/DAwXQTiIz8

#FashionWeek #LFW #LFW2020 #localization

[Locaria @LocariaLondon]

From a handful of basic gestures, an isolated deaf community in ‘80s Nicaragua developed their own sign language, giving experts a unique insight into how #languages begin from scratch.

https://t.co/097a6zje6R

#translation #linguists #localization

[Locaria @LocariaLondon]

What does it mean when someone says they can ‘speak’ or are ‘fluent’ in a language? Check out this article on the problems of judging language proficiency and let us know your thoughts!

https://t.co/lMJwZQSneW

#linguistics #Translation #localization

[Locaria @LocariaLondon]

Personalisation raises some privacy issues particularly within #marcom, but 48% of people are willing to wait longer for a personalised product or service.

With such a shaky reputation what does the future hold for personalisation? >>> https://t.co/ZSAGPo9H6W

#Marketing

[Lindsay Futter Hong @Fulinxi]

新年快乐！恭喜but how to 发财?! @hannesben_ reveals all about engaging the #chinese consumer

[Locaria @LocariaLondon]

Check out our Founder/CEO @hannesben_ guest post in @etail where he discusses how #ChineseNewYear might save the UK high street & how Western brands can benefit from the holiday.

Read here: https://t.co/sydgIysUTN

#LunarNewYear #CNY2020 #retail

[Locaria @LocariaLondon]

Google’s new redesign to its desktop search results will impact the search strategies of international #ecommerce brands. We’ve written a handy guide on how brands can stay ahead of the curve.

Read more here: https://t.co/aqiuuC9QD3

#seo

[Locaria @LocariaLondon]

81% of UK consumers have purchased a product after seeing it on social media.

That’s just one key stat on how social media already impacts our relationship with eCommerce. Read more to find out why #socialmedia is the future of #ecommerce.

>>> https://t.co/30MH1R5ajI

[Locaria @LocariaLondon]

Over 20% of the world observe Chinese New Year & last year Chinese consumers spent $148.3 billion during the holiday.

Learn how Western brands can engage the Chinese diaspora >>> https://t.co/HxUcyr2U4w

#ChineseNewYear #LunarNewYear

[Locaria @LocariaLondon]

The luxury goods market in the UAE is expected to be worth nearly US$15 billion by 2023.

Learn how #luxury brands can market for impact while preserving their brand DNA. >>> https://t.co/aOjcNibG1n

[Locaria @LocariaLondon]

55% of users have 'liked' pages related to trips they were planning & 50% of #travel companies have seen a boost in bookings due to their #Facebook presence.

Check out our guide on how travel marketers can succeed on Facebook here: https://t.co/Hfvg9iy4Mk

[AdChina.io @Adchina_io]

With more than twice the number of online users as the US, it'll help to brush up on how digital advertising works in China. Two major players are WeChat and Weibo.

Check out an excellent summary of need-to-know info by @LocariaLondon at: https://t.co/32n0K9gFwK

[Locaria @LocariaLondon]

In the last decade, #China accounted for 38% of global #fashion fashion industry growth. But do other Eastern markets hold as much potential?

Find out more here: https://t.co/OkGlaZf01S

[Locaria @LocariaLondon]

63% of consumers prefer to buy from companies that stand for a shared purpose that reflects their own values and beliefs.

Find out more 2020 retail trends here >>> https://t.co/CEQk0rWlWl

#Retail #localization #retailtrends

[Locaria @LocariaLondon]

#LatinAmerica has 642 million people, 454 million internet users and 37 languages families.

As such, applying a localisation strategy to the region might feel a little daunting.

Check out our guide on how businesses #localize in LatAm here! >>> https://t.co/CfLicLOqeR

[Locaria @LocariaLondon]

Favourability towards advertising in the UK has fallen to 25% -- a record low. For brands to go into 2020 confident in their #mediaplanning strategy, brands need the right tools and knowledge.

Read our guide on media planning here! >>> https://t.co/S17oHzT6Yk