"There are several points where #Millennials break with older generations, and one of them is #social impact. It's mission critical for us to stay on top of those issues and facilitate them as a brand." - Rodney Williams, #CEO of @belvederevodka #luxuryinteractive
Overheard @LuxInteractive Fountain of Youth panel: “it’s all about distributing the right story on the right channel.” Great insights on identifying & attractings luxury consumers
Welcome back to our second and final day of #LuxuryInteractive. We've got another great day of content lined up for you, chaired by Revecka Jallad, the President and #CEO of @divisa_agency.
"People want to see things in the context of how they would use them - seeing the full experience helps to generate the desire to buy." - Perrin Paris #COO and VP of #marketing Olga Panchenko #LuxuryInteractive#Retail