Alyssa Greenfield

Thought leadership for B2B startup founders | Strategist | Ghostwriter | Toddler mom

[Alyssa Greenfield @LyssGreenfield]

@mauraball I have one to help startup founders with thought leadership and storytelling: https://t.co/apuSPrjI6S

[Alyssa Greenfield @LyssGreenfield]

@jayacunzo Does air dry for some things count? If yes, then Pact. Some of it is casual, but lots of it is good for work, too. Pretty sure all of it is machine washable.

[Alyssa Greenfield @LyssGreenfield]

If you're a founder, DON'T hire a ghostwriter to make you into a thought leader.

Hire a ghostwriter because you're already a thought leader.

Your goal is to go from leading behind closed doors to leading out loud.

[Alyssa Greenfield @LyssGreenfield]

Me: Why aren't these leads getting back to me right away (or at all)? 

Also me: Oops. I completely forgot about that email I was really excited to respond to three days ago.

All of our brains are stretched pretty thin right now, aren't they?

[Alyssa Greenfield @LyssGreenfield]

Six words that make your story as a startup founder even more powerful:

1. That's
2. Not
3. The
4. Typical
5. Founder
6. Journey

If you've heard these words before, consider this complete permission and encouragement to shout your story from the rooftops.

[Alyssa Greenfield @LyssGreenfield]

Business owners: what's something you help your clients do all the time, but struggle to do for yourself/your biz?

[Alyssa Greenfield @LyssGreenfield]

@realBrookNash My typing speed is so much enthusiasm, the "T" key is broken and several others aren't far behind.

[Andrew Gazdecki @agazdecki]

No matter how great your product is someone has to market and sell it because people will not just randomly find your startup.

[Alyssa Greenfield @LyssGreenfield]

@conz I forgot this existed, but now I can hear the sound of those penguins climbing the stairs so clearly.

[Alyssa Greenfield @LyssGreenfield]

@mariabestwest Yesterday in the car, my husband asked our daughter if she wanted to hear a "song about choo choo trains". Then he asked me to put on crazy train. She didn't like it. We ended up back at cocomelon wheels on the bus.

[Alyssa Greenfield @LyssGreenfield]

@OfficialBBrooks YES. Also have a mug that says "trust your crazy ideas" just in case I forget.

[Alyssa Greenfield @LyssGreenfield]

@MichaelandMa Yes! Great founders are also great storytellers (and great storytelling supports your sales strategy... directly and indirectly).

[Alyssa Greenfield @LyssGreenfield]

@travellingcari Why am I not eating THAT for breakfast right now?

[Alyssa Greenfield @LyssGreenfield]

You can be really great at your job AND ALSO feel like there's so much you haven't figured out.

Can we talk about that more, please?

[Alyssa Greenfield @LyssGreenfield]

@LRocketto I felt the same way when Ayla started. It's been one of the BEST decisions for all of us. And daycare teachers are pros at managing all the feelings/questions etc so don't feel like you need to hold back.

[Alyssa Greenfield @LyssGreenfield]

@meliarobin @david_tropic what do you think?

[Alyssa Greenfield @LyssGreenfield]

@sarahkpeck Feeling the same way and thinking about how to help constantly. My daughter was formula fed, but she's 2 now. I've been asking parents in local FB groups what formulas they need and running around to as many stores as possible to check/buy if I find.

[Alyssa Greenfield @LyssGreenfield]

Was there a specific moment when you knew you were in the right career?

[Alyssa Greenfield @LyssGreenfield]

Yeah, content consistency is important. I talk about it a lot, too. But it's ok if sometimes...

Life gets in the way
Other work takes priority
The cadence that felt realistic a few months ago doesn’t feel manageable today
You're not feeling inspired

(really, it is!)

[Alyssa Greenfield @LyssGreenfield]

Today at noon ET!