“And every four years when the World Cup comes around, we will say that we’d dominate if we had a stronger youth program.”
“And will we develop a stronger youth program?”
“We will not.”
Any time you read layoff numbers that huge it stings. But for what it’s worth, I am impressed by the transparency, recognition of Xbox’s bloat and lack of studio closures/ project cancellations
This is an important email I sent today to all employees at XBOX:
Team,
We are beginning the most significant restructure in XBOX history. After careful consideration, I've made the difficult decision to reduce our team by approximately 3,200 throughout FY27. This will include approximately 1,600 role eliminations today, and in addition, four studios will leave XBOX to new management. I recognize that a year-long restructuring creates additional challenges. Unfortunately, it is not possible to make all the necessary changes in a single day, and I wanted to be direct about the scale.
I know this is painful. These changes will directly affect people who have poured their creativity into building XBOX. Many joined us through acquisitions, while others were recruited here, or sought us out because they loved this industry and loved XBOX. Today's decisions do not reflect their talent or dedication.
Our business today is not healthy. We are operating at margins that are 3–10x lower than comparable platform and publishing businesses. We entered Gen 9 with a smaller install base and a higher cost structure. To grow, we bet on Game Pass, multi-platform, and a broader portfolio of content. While those businesses have created meaningful value, they did not grow at the pace we expected. As that happened, our core business weakened, and we added more teams, more investment, and more time, hoping for a better outcome. And now the industry is facing the most severe hardware crisis in its history. We must reset XBOX.
First, we will reset our content portfolio.
Since 2018, we have aggressively expanded our studio portfolio while the number of games created each month across the industry now outpaces the last ten years combined. We now find ourselves competing not only with the largest publishers, but also with smaller independent studios. It is neither possible nor desirable to own every great independent studio. We have also learned that we are not the best home for every type of studio; in a typical year, we lost 64 cents for every dollar we invested. As we reset XBOX, we will help independent creators succeed by providing open development tools and audiences to realize their vision.
Compulsion Games and Double Fine Productions will return to management and transition to independent studios with their IP, catalog, and runway for their next games. Ninja Theory and Undead Labs have entered terms to join new ownership with funding to complete and grow Senua and State of Decay 3. In France, Arkane’s management is beginning required consultation with its Works Council to review potential strategic options.
We are also making reductions across other units, and in some cases, shifting investment to focus on higher priority projects. These changes vary in size across Activision, Bethesda/ZeniMax, Blizzard, King, Mojang, and XBOX Game Studios. None of our first party publicly announced games or projects are being cancelled as part of these reductions.
In addition, Mojang and King will now report directly to me. These two studios have increasingly become platforms and are our largest by monthly active players. They bring critical geographic, demographic, and differentiation to XBOX.
Second, we will reset our platform.
We know that great technology gets better when it gets simpler, not bigger. Today, in some parts of the company, work passes through as many as 14 layers of management. Our platform teams are 40% larger than they were at the start of this generation, even as our player base and playtime have declined. That complexity has slowed decisions, blurred accountability, and made it harder to deliver for players. As we reset XBOX, we will simplify.
We will reduce management layers to no more than 5, and where possible, 3. We will deliver success through a flatter organization that is built around makers (individual contributors focused on building), player-coaches (leaders who remain deeply involved in the work while developing their teams), and directly responsible individuals (DRIs) who own key decisions and outcomes. And we will streamline how we work across our tools, with a cleaner code base, shared services, and 50% reduced vendor spend.
Third, we are resetting how we operate.
As XBOX grew our headcount, we became more fragmented. Teams, studios, and functions often operate independently, and it became harder to work towards a shared goal, make the right tradeoffs, and get things done.
For the first time, we are establishing a Chief Operating Officer with end-to-end P&L responsibility across content, hardware, platform, and services. Helen Chiang has been promoted to this role and will report directly to me. Over nearly two decades at XBOX, Helen has helped build some of our most important businesses, from XBOX Live to leading Mojang and the Minecraft franchise. She will bring our businesses together under one operating model, making sure we make clear investment decisions, learn from our successes and failures, and hold ourselves accountable for results.
Thank you, Dave McCarthy, who is retiring after 17 years with XBOX. Dave has played a defining role in building the platform that millions of players rely on every day and has been a trusted partner through many of the biggest moments in XBOX's history. We wish him all the best.
These changes are about a bigger future for XBOX, not a smaller one. The next decade of gaming will be larger, more global, and more creative than anything we've seen before. This year, we'll invest as much in XBOX as we ever have, but we'll invest with greater focus, greater discipline, and greater clarity, all in service of making XBOX where the world plays and creates.
I want XBOX to be one of the few companies that entertains more than a billion people each day and gives everyone the opportunity to create and connect. I know we can achieve this goal. XBOX has many of the most beloved franchises in entertainment history, talented studios around the world, and we will return to growth in 2027.
History is full of companies that mistake longevity for inevitability. We will not be one of them.
Asha
THE FIVE-TIME WORLD CUP WINNERS, BRAZIL, ARE ELIMINATED IN THE ROUND OF 16 BY NORWAY 🤯
The most successful team in the competition’s history will have to wait another four years 🇧🇷
BREAKING @TheAthleticFC
Folarin Balogun will be available to play the USMNT’s round of 16 match against Belgium with his one-game red-card ban suspended. Extraordinary development.
Story with @Dan_Sheldon_
https://t.co/oQ61J9btzT
Did you know the department of energy deleted almost 6000 web pages on energy saving, all because they matched the advice Mamdani was giving in NYC?
It’s the world’s dumbest cult.
“This generation will not be defined by its great games or incredible tech, but rather by corporate greed, mismanagement, and anti-consumer practices.”
Nailed it
Feast your eyes on not just the goal of this World Cup, but one of the best goals in World Cup history. Consider the stakes, the moment, the technique. Are you kidding me?!? 🇨🇻
Mamdani: There is a term so often used to describe our nation and those who have shaped it: American exceptionalism.
American exceptionalism, the conventional wisdom tells us, makes our freedom a little more free, is how we dug the Erie Canal and irrigated the West, is why children in far away lands grow up dreaming of one day moving here.
And yet the irony is that the story of America has so often been written by those who were told by others with power and influence and wealth that they were anything but exceptional.
For generation after generation, we have been told that when the world has sent its people to our shores, it has not sent its best. It sent Puritans and Sikhs and Quakers and Muslims and Jewish people who were banished for praying the wrong way, worshipping the wrong Gods, angering the wrong people. It sent peasants and serfs from who were treated as less because they hardly owned clothes, let alone land. It sent immigrants for whom power was something someone else had.
We are told that America is exceptional because we are richer, stronger, more powerful than everyone else.
The truth, my friends, is that America is exceptional because here, nothing is fixed into place. The frontier may be closed, we may have walked on the moon, but the work of fulfilling the values first enshrined in the Declaration of Independence-that work endures, my friends, and it belongs to us all.
It belongs too to our newest Americans, those standing here with me today, all of whom were recently naturalized. Nearly a decade ago, I too felt what you feel— the joy of no longer being just a New Yorker, but an American too.
Reminder that ANYONE:
Can make their own drm-free physical pc game disc AT HOME and FOR FREE,
Thanks to my open source software.
Physical media forever🫡