Media Elements Group

We combine influencer and performance marketing for hard-hitting, results-driving campaigns.

[Media Elements Group @MEG_group]

#throwback time! 40 viral videos of all time – this also includes some marketing campaigns. Useful, valuable, and practical lessons for your own video marketing strategy. Check it out and tell us, which video is your favorite 👇
https://t.co/UIbysjRmL3

[Media Elements Group @MEG_group]

Looking Back at 10 Years of #Snapchat. It all began in 2011 as #Picaboo. Over the years the name changed to Snapchat, which now has close to 300 million daily active users, and evolved into a billion-dollar company. Find out more below 👇
https://t.co/6MM8MFp2Hj

[Media Elements Group @MEG_group]

TikTok is testing a job service and wants to expand beyond social media with it. Easy recruitment and job discovery.

Find out more here:
👉 https://t.co/4k0ElYcPdb

[Media Elements Group @MEG_group]

According to the expert @Jasonfalls Winfluence, consumers are influenced by three main groups. Brands should concentrate on reaching group two:
1. People they know
2. People who are like them
3. People who are trying to convince them
Find out more 👇
https://t.co/gITNsZZHX9

[Media Elements Group @MEG_group]

Now is the time to plan #backtoschool - campaigns. #InfluencerMarketing is an effective way for brands to connect with parents shopping for supplies. Find a #ranking of FamFluencers below. Need help with choosing the right influencer? Drop us a message.
https://t.co/MuleKlAhE3

[Media Elements Group @MEG_group]

The wide range of digital services is overwhelming for many marketers. However, digital marketing is becoming increasingly important.
We bundled all relevant information about its importance. Check this out for more detailed information:👇
https://t.co/L6an2D3wD9

[Media Elements Group @MEG_group]

Is TikTok the new formula for success for marketers? 🧐 According to a survey, half of TikTok users have made purchases after seeing a product or service advertised on the social app. Find out about each generations platform-preferences👇
https://t.co/dCetIjqSp7

[Media Elements Group @MEG_group]

What makes marketing creative? Is it more imagination or innovation? Marketers need to master data analytics, customer experience, and product design.
The following article helps shed light on how creativity in marketing has changed in the digital age:
https://t.co/TVKQE7zTBC

[Media Elements Group @MEG_group]

Google Analytics Will Soon Work Without Cookies. As a result, customer journeys can then be understood across apps and websites and these insights can be used to improve campaigns.
To find out more about the details, check the following article:
https://t.co/rCEkwh1cvT

[Media Elements Group @MEG_group]

The multichannel, multifaceted ‘CTRL Your Future’-campaign for the Institute of Coding fought to improve diversity for future generations of the tech industry.
"Since the launch in 2019, IoC enrolment numbers have increased from 22k to 350k."
Full article:
https://t.co/bJMB4vIxbv

[Media Elements Group @MEG_group]

With the update to iOS 14.5, iPhone users can prevent their data from being passed on for advertising purposes - this made personalized advertising more difficult for app providers.
Our Head of Product Matthias explains how marketers can prepare for it:
https://t.co/QeGSbUuGHP

[Media Elements Group @MEG_group]

Gen Z is the digital- and mobile-native generation and while still being young, they will have major buying power soon. Marketers should engage with them, particularly as they mature and their purchasing power increases. Unsure about how to approach them? Drop us a message 👋

[Media Elements Group @MEG_group]

Since the great hype about clubhouse, the market has been hotly contested and the competitors never sleep. The 2 biggest rivals of clubhouse are in our eyes Twitter Spaces and stereo.
Which of the 3 apps do you think will be the most successful in the future? Comment below 👇

[Media Elements Group @MEG_group]

Mobile user acquisition on iOS is changing for good.
Due to the IDFA changes, you´ll need to adapt and implement Apple´s solution – SKAdNetwork.
We have created a guide that helps you to withstand this challenge. Click the link for our free infographic:
https://t.co/P8MG0PfjRT

[Media Elements Group @MEG_group]

Im Pandemie-bedingten Lockdown steigt die Nutzung von Social Media stark an.
Unser Head of Marketing hat in einem Gastbeitrag 3 Unternehmen unter die Lupe genommen, die Influencer-Marketing Kampagnen rund um den Lockdown erfolgreich umgesetzt haben.
https://t.co/oJHWTl28aT

[Media Elements Group @MEG_group]

On the occasion of yesterday's International Women's Day, many brands ran campaigns or activities around the topics of female empowerment, gender equality, diversity and the like. Find out which ones deserved special mention.
Whole article: https://t.co/HgJnxFMvO6

[Media Elements Group @MEG_group]

"YouTube Shorts" as an answer to Tiktok.
A Beta version already launched in India and is planned to be launched in the U.S. in March 2021 - no specific date has yet been announced.
Will YouTube Shorts be a promising rival feature? Comment Shorts.
You doubt it? Comment TikTok.

[Media Elements Group @MEG_group]

Social media usage in Germany between 2018 and today is steadily increasing. The still relatively new App Clubhouse also plays a role and has made a steep development in terms of awareness within only a few weeks. Find the results of the entire study here:
https://t.co/CW7falhzDU

[Media Elements Group @MEG_group]

The paradigm shift in communication by Milka. The most popular chocolate bar brand among germans takes its brand purpose to the next level with its current campaign in 27 countries.

Click here to find out more about Milka's "tender messages":
https://t.co/4GN4dHPt8a

[Media Elements Group @MEG_group]

As the first German financial institution, @Commerzbank has absolutely hit the ravages of time with its #freshmoneyfever Challenge. They had influencer cooperations with successful TikTok creators such as Paullinoo, Paulomuc, Maxplore and Ey Freudin.