Need some joyful behavioral science today? Read how @BritishBakeOff can teach us important lessons for your work here: https://t.co/S7dPhcHnvY 🍰#MLD304
Twitter began prompting users to quote tweets rather than retweet when sharing this month. Can you identify the behavior science at play in this new choice architecture? #MLD304
Check out the recent coverage of Prof. Rogers' work applying reminders through association to co-opt your political opponents' message in the @BostonGlobe: https://t.co/eSe3QUzTx6 #MLD304
When can losing lead to winning? When it motivates. Basketball teams down by one point at halftime win more often than teams ahead by one. Read about it here: https://t.co/MKuXEMO55G #MLD304
Goals Gone Wild! Goal-setting can have a dark side, contributing to catastrophic failures like the Enron collapse and a lethal car design. Read about the pitfalls of goals here: https://t.co/eqBnm5mmFX #MLD304
Foot-in-the-Door Technique: Asking for small actions (signing a petition) can lead to compliance with much larger actions (installing a giant sign in the front lawn). Read the original research here: https://t.co/axtMcjb7TL #MLD304
Yesterday we discussed the finding that when online grocery orders are scheduled out further in the future, more "should" items (🥦) and fewer "want" items (🍨) are purchased. Be wary of present-bias next time you shop! Full paper here: https://t.co/JDV4oxpKYC #MLD304
Today we learned that shared social responsibility is a powerful motivator. A company made more profit when letting customers set their own price than they made with set prices, but only if they pledged half of revenues to charity. See the full paper here: https://t.co/UBtAKxQc9E
Welcome back! Here's the paper discussed in class on using the partition dependence effect to increase diversity in organizations #MLD304 https://t.co/bUANEqETiA
And here's an article mentioned by @Piyush_Tantia from @ideas42 reflecting on the importance of context when using behavioral interventions: #MLD304
https://t.co/oxey8aN2ly