MarielTerryMARK482

MARK 482 Student @ Longwood University

[MarielTerryMARK482 @MMark482]

@sidneyrjohnson @CopywriterBob I completely agree, @CocaCola has maintained their same Christmas-themed Santa advertisements when the holidays are around and I love it! #LWU482Strat #ICMKTG

[MarielTerryMARK482 @MMark482]

@CopywriterBob 2. I think that it depends on your company if nostalgia is a viable tool. Strong companies that have been around for a while can utilize this to create more brand loyalty but newer companies cannot benefit from nostalgia. #LWU482Strat #ICMKTG

[MarielTerryMARK482 @MMark482]

@CopywriterBob 1. I think that @Nintendo has done a great job at utilizing nostalgia in their marketing advertisements. This company has been around for a long time but they always maintain their roots and incorporate the same games and slogans. #LWU482Strat #ICMKTG

[MarielTerryMARK482 @MMark482]

@NathanDubberly @Capitaldemarca @KhabyLame @coke I completely agree, it was a great idea for them to use this TikTok star to gain awareness from a younger age group. Coca-Cola could also try using a TikTok star but I think they would need someone with more energy! #ICMKTG #LWU482Strat

[MarielTerryMARK482 @MMark482]

3. Yes, I would try the product because I am a fan of Pepsi and I also think this ad was very creative and produced well. #LWU482Strat #ICMMKTG

[MarielTerryMARK482 @MMark482]

2. I think that all brands that are offering a simple product that doesn’t require a lot of explaining should use this type of strategy. Like @CocaCola and @Nestle #LWU482Strat #ICMMKTG

[MarielTerryMARK482 @MMark482]

1. I think that using this TikTok celebrity was a brilliant idea for this FMCG product launch because he is very well known and gets right to the point with his content on TikTok. #LWU482Strat #ICMKTG

[MarielTerryMARK482 @MMark482]

@smasheka_ @CopywriterBob @TODAYshow I completely agree and also said this. There are so many streaming options nowadays that Netflix is not necessarily superior. #LWU482Strat

[MarielTerryMARK482 @MMark482]

3. Hulu, for example, can capitalize on this and offer more sharing than Netflix and beat them. #ICMKTG #LWU482Strat

[MarielTerryMARK482 @MMark482]

1. I think that it is corporate greed overreacting because they already limit the number of users and devices that can be on one account. 2. Yes, there are so many other providers that I think Netflix is going to lose profits and subscribers. #ICMKTG #LWU482Strat

[MarielTerryMARK482 @MMark482]

@MegLizOwoc is doing an amazing job as senior director of marketing at Bang energy, I love how their social media marketing matches the energy of their product. #ICMKTG #LWU482Strat

[MarielTerryMARK482 @MMark482]

@LuwisAbel @Capitaldemarca @KashefMajid @Nike @freckleandfern1 I think that the @Nike campaign is successful and is showing a more intimate way of marketing and showing appreciation to this month. #LWU482Strat #ICMKTG

[MarielTerryMARK482 @MMark482]

I think that Ugg is doing an amazing job to celebrate Women’s history month. @UGG started a new campaign with actress Tommy Dorfman and also will be donating $25 to Planned Parenthood Southeast for each Fluff Slide purchase made. #ICMKTG #LWU482Strat

[MarielTerryMARK482 @MMark482]

They benefit because they are making sure they are not losing any money at all and they are keeping up to date with the current prices in order to benefit them the most. #LWU482Strat #ICMKTG

[MarielTerryMARK482 @MMark482]

2. Consumers definitely have fluctuated feelings towards dynamic pricing. Obviously, when prices go up people are upset and when prices go down people are happy but it all matters about what side of it you are on.
3. Brands that use this pricing scheme benefit more than others.

[MarielTerryMARK482 @MMark482]

@zanormity @F_A_R_N_O_U_S_H @WSJ I completely agree with you, I also said that customers get irritated with constant price changes, and having no consistency results in a questionable market for the same products over time. #ICMTKG #LWU482Strat

[MarielTerryMARK482 @MMark482]

1. I think that customers do not like this type of pricing. It causes inconsistency and creates this questionable maximum and minimum price for the products/services you want to buy. People should be able to pay the same every day for the same product. #LWU482Strat #ICMKTG

[MarielTerryMARK482 @MMark482]

2. I think that the ad was a #MarketingWin because cryptocurrencies are a newer thing that targets younger and tech-savvy audiences. They knew that individuals on their phones would be curious as to what the QR leads to and would scan it immediately. #ICMKTG #LWU482Strat

[MarielTerryMARK482 @MMark482]

An ad that surprised me was the moving QR code, 60 second long commercial by Coinbase. It did not give any context to Coinbase until you scanned the QR code or waited until the end of the commercial. Once the QR code was scanned you could opt in to win money. #ICMKTG #LWU482Strat

[MarielTerryMARK482 @MMark482]

Nonprofit companies are able to grow their company and awareness through WOM and having members encourage others to contribute and donate. They also can receive grants from the government easily once they gain enough awareness. #LWU482Strat #ICMKTG