Michael Nathanson

Drummer | Marketing, Sales, Comms & Events | Customer service devotee | Fan of music, art, road cycling, cats, travel & coffee | Sandra’s husband.🇺🇦

[Michael Nathanson @MNathanson]

'Mr. Musk and Twitter, which no longer has a communications department, did not respond to requests for comment.'

Eliminating your Comms team when they're needed most? I dunno, @elonmusk. Bravado doesn't appear like an effective strategy.

via @nytimes
https://t.co/g3h97rCW9X

[Michael Nathanson @MNathanson]

@RushSongPicture @RushFamTourneys @vivien2112 @RushFanCast @british_prog @Anagram2112 @rushsongaday @Wasatchbay @_Rushfans @EveryRushSong I always listen for Big Ben chiming during the outro of The Camera Eye.

[Michael Nathanson @MNathanson]

@stevefleck @elonmusk I’m not 100% sure, Steve, yet it’s looking more like it every day. This often inspiring, sometimes maddening, yet always fascinating community is coming apart and many have already headed for the exits.

(Community: a word @elonmusk might wish to embrace.)

[Michael Nathanson @MNathanson]

He may be the richest man in the world, but @elonmusk is proving himself by far the poorest leader.

#RIPTwitter

[Michael Nathanson @MNathanson]

@copelandmusic @rushtheband @foofighters Do I see a bottle of 15 year old @The_Macallan? A most perfect and poetic choice. The Professor is literally there in spirit.

[Michael Nathanson @MNathanson]

Sure it’s a grind, yet seeking my next career move isn’t without its rewards.

‘Compensation: Starting at $60,000.00 and will be set commiserate with experience.’

#proofread #hr #truth #copywriting

[Michael Nathanson @MNathanson]

Beside the walking path on a quiet South Vancouver street, there's a plaque recognizing how Loretta Lynn was first discovered - in Canada! - playing at a local jam session down by the Fraser River. We enjoy walking by it every day. RIP to a legend.

[Michael Nathanson @MNathanson]

It's hard to believe, I know: There were days when attribution software didn't exist; when a great product combined with great service, building relationships and a reputation (y'know: brand) were damn near ALL we had to go on.

It worked then. Still does. #marketing

[Michael Nathanson @MNathanson]

Thank you for being such a star, @GregOrtbach. It's been far too long since I last joined a #custserv session. I hope to pop in soon and very much appreciate your (and the entire group's) patience. 🙏😎

[Greg Ortbach @GregOrtbach]

Are you free tonight at 9ET for a little #custserv?
@micahsolomon
@joecortezii
@MNathanson
@OneReach
@Michael_Ludwig
@CASUDI
@greggbanse
@Bakersdozn19
@MegabegaF
@Pat_Cluett
@JanUdlock
@LindaSherman
@elozanobuhl
@gwright68
@nonstickglue
@Cyb3rB0r6
@marcbulandr
@UEnlightenme

[Michael Nathanson @MNathanson]

@JohnRLucas I prefer a more conventional position, one that poses less risk of doctors picking road grime and gravel from my face and other bodily bits.

[Marketing Week @MarketingWeekEd]

Gaps in measurement and ROI obsession: 5 interesting stats to start your week.

https://t.co/k48WbUUiWo

[Michael Nathanson @MNathanson]

Alex Jones' putrid and dangerous fake news given a dose of legal reality, and the eviscerating rebuke is beautiful.

“You know what perjury is, right?”

via @nytimes
https://t.co/09PO6ekbMn

[Michael Nathanson @MNathanson]

Good morning @cbcsports, @CTV and @globeandmail. Just in case you missed this enormous, beautiful and poignant moment in #Canadian sport:

Hugest congratulations to @HugoHoule, @rusty_woods
and the entire @IsraelPremTech squad, who really are Canada's team! #TDF2022 @LeTour

[NSN Cycling Team @NSNCyclingTeam]

🏆 @HugoHoule WINS @letour stage 16!

After a day in the breakaway, Hugo put in the time trial of his life to take solo victory in Foix 👏 and @rusty_woods completes the podium with 🥉

What a day for IPT! What a day for Canada!

🇫🇷 #TDF2022

[Michael Nathanson @MNathanson]

What a ride! Chapeau, Hugo Houle! Congratulations to @IsraelPremTech on an amazingly successful #TourDeFrance2022

#TDF2022 #Canada

https://t.co/eRHd5KLd0X

[Michael Nathanson @MNathanson]

This--->
- 'Deep pockets can't buy respect, but thoughtful actions can help earn it.'
- 'Having a reliable tribe of loyalists has emerged as a strong moat, a point of differentiation that's difficult for your competitors to touch.' via @adage #marketing

https://t.co/O3hmwRuDJW

[Michael Nathanson @MNathanson]

Sure, the concept may have been overplayed, yet consumers' affection for particular brands endures.

'There has to be room in any theory of brand management for affection, love and even loyalty.'

via @MarketingWeekEd #branding #marketing

https://t.co/yQpAYPpPA8

[Michael Nathanson @MNathanson]

Russia deploys new weapons: sticks and stones. Classy.

‘Dmitri A. Medvedev, the former Russian president….on Thursday disparaged the French, German and Italian leaders as “European connoisseurs of frogs, liverwurst and pasta.”

#Ukraine

https://t.co/xgyyKbO1TV

[Michael Nathanson @MNathanson]

'By working with customers to craft a joint value-creation strategy, companies can develop leading indicators that predict new problems rather than analyzing lagging indicators that reveal old ones.' via @HarvardBiz

#collaboration #Suppliers #sales

https://t.co/oteljvOfik

[Michael Nathanson @MNathanson]

This. Every time. Evaluate all aspects of your company to ensure your target customers can easily find what they're after and/or understand why yours is the better product or service.

#marketing #CustomerExperience #Custserv #brand

via @AudienceView

https://t.co/6PgPrROdP8