MarTechExec

VP of Growth at Transmit Security. Growth marketing is both art and science. Don't let anyone tell you otherwise. :)

[Tanium @Tanium]

"Why do you spell HappYness with a Y?"

Because it is your responsibility to create happiness for yourself. You. - Chris Gardner #PursuitofHappyness

So inspiring to have @CEOofHappYness at our company kickoff! #TKO2021

[MarTechExec @MarTechExec]

I feel like if my job were to advise or help professional/elite athletic teams secure their #Martech stacks, my passions would all align. Until then, good article on #cybersecurity and martech @ToolboxforIT!

https://t.co/rtEShQ7v2z

[MarTechExec @MarTechExec]

98% of global CXOs reported increased security challenges -
when the world stayed home
So we assembled a ton of resources to share a range of perspectives-from analyst to #hacker to #CISO

https://t.co/FAA617ijob
#CyberSecurity @TheHackersNews

[MarTechExec @MarTechExec]

We're hiring! The team at Tanium is growing and in search of "A" players to build the team. Apply below and be sure to follow for more roles opening soon!
#remotework #MarketingAutomation #Martech #marketing
https://t.co/x5xlq23I1e

[MarTechExec @MarTechExec]

Wow. This is exciting! Welcome Mark Fields!
#CyberSecurity @Tanium #5G
https://t.co/q5wcfM8tQo

[MarTechExec @MarTechExec]

Looking for a best-in-class #B2B #marketingops pro for an immediate consulting gig (or perm for the right person). Who’s the best #MOPs person you know?

[VALASYS MEDIA @ValasysB2B]

#SpoilerAlert: If you haven’t watched the #GameofThrones finale, this article isn't for you.

Using a great analogy, read all about the future of marketing: https://t.co/iv7oTFUoZn via @cmswire

#B2B #b2bmarketing #valasys #GOTfinal #martech

[Todd Nicolini Insights @InsightsTodd]

Great article from https://t.co/ggkJpamvwR! https://t.co/6HvAZkrq14 #marketingcharts.com

[Tamara McCleary @TamaraMcCleary]

Debunking The Myths And Reality Of Artificial Intelligence https://t.co/Q4w4y09v5r #AI #machinelearning #NeuralNetworks #DigitalTransformation

[MarTechExec @MarTechExec]

How Consumers Really Feel About Ad #Personalization [#Infographic] https://t.co/sekWiBJAFp

[MarTechExec @MarTechExec]

Successful marketing operations leadership includes:
- Communicating compelling reasons for change
- Diversified knowledge
- Ownership and accountability

#MarketingOperations as the agent of change - @Marketingland https://t.co/UhQN8rUVTy

[Tom Treanor @RtMixMktg]

For CMOs and Other Marketing Leaders: 7 Skills of Data-Driven Superheroes https://t.co/ySkF8D6zp9 via @TreasureData #marketing

[Tom Treanor @RtMixMktg]

Is Your Martech Vendor Serving You Unpalatable Alphabet Soup? @MarketingProfs https://t.co/rVCrodtBG9 #martech #cdp

[Ryan O. Emge @ryanoemge]

How AI Based Email Marketing Can Increase ROI: Expert Perspectives https://t.co/9htMJ5E4jC #Martech #B2B

[MarTechExec @MarTechExec]

The first five months of 2018 generated an Earned Media Value of $660M.
In the latter half of 2018, The Earned Media Value of the top 20 brands on Instagram quadrupled up to $2.7 billion!
#influencermarketing #instagram

[Ryan O. Emge @ryanoemge]

Top 20 Brands on Instagram Are Worth $2.7 Billion, Reports Influencer DB https://t.co/t3aECCXxri #Martech #B2B

[MarTechExec @MarTechExec]

“Nearly 35% of executives did not understand the #martech solutions they were developing or purchasing, finding the tasks of achieving #dataquality/accuracy, #marketingROI, removing data silos and managing #datagovernance very challenging” https://t.co/M6XSkQkfhe
@Acxiom

[MarTechExec @MarTechExec]

“36% of executives cited #dataquality and accuracy as their biggest obstacle to being able to obtain a #360-degree #viewofthecustomer, curate actionable insights, assign accurate #marketingattribution and measurement, and prove #ROI” https://t.co/M6XSkQkfhe
@Acxiom

[MarTechExec @MarTechExec]

What a great way to nurture of culture of innovation!

An Advertising Agency Has a Great Way to Diversify Its Income: Launch Products Pitched by Its Employees https://t.co/tmc9AkSIm1

@StephenJBronner
@TheVariableLab

#Innovations #marketingagency

[Tom Pick | #B2Bmarketing guy @TomPick]

Do’s and Don’ts For Personalized Marketing | #B2BMarketing Blog https://t.co/3cPKFmMNxt #personalization #digitalmarketing #CX

[Van Diamandakis @diamandakis]

"CMOs should take the necessary steps to tell creatives why data matters to their work and launch an internal dialogue to address concerns, criticisms and gaps in understanding. " - @diamandakis in @MediaPost https://t.co/GepGHNIjqt #CMO #MarTech