Marie D

This Mother Founder 📣 Creating the future of PR for small and starting businesses 🧡
(She-her)

[Marie D @MarieDowlingPR]

@lightsilver323 attention-worthiness

[Marie D @MarieDowlingPR]

Fresh start effect came a little early this year! New year new goal 💌 #CodedexLetter @codedex_io

[Marie D @MarieDowlingPR]

This press release could have been a LinkedIn post.

[John James @adoseofjohn]

To replace marketers with AI, clients would have know how to brief accurately

We're safe

[Marie D @MarieDowlingPR]

Why should small & starting businesses & early-stage startups invest in PR & social media?
☝️People can't know what they don't know
✌️The press helps people know about new things
🙌PR gives people the opportunity to know about your brand & what you're working to achieve!
#prwin

[Marie D @MarieDowlingPR]

Launching business #2 in 10 weeks. And so far it's been like having a second kid. Especially with friends and family. You feel they have been excited for you, before. Some even question it - "are you sure it's not too much too soon?"
But experience-wise it's way less scary

[Marie D @MarieDowlingPR]

Brand strategy sessions for established businesses can be tougher than for pre-launch businesses.
After years of doing something it's harder to detach yourself from what you know & see things from your audience's perspective.
But done right, it's like falling in love again 🧡

[Linus ✦ Ekenstam @LinusEkenstam]

Here are some incredible things people are already doing with GPT-4

It’s been less than 3.5 hours

🧵 A thread

[Marie D @MarieDowlingPR]

Not seen 🙈 not heard 🙉= not talked about 🙊

[Marie D @MarieDowlingPR]

Underrated perks of being a mother founder entrepreneur:
after a rough night, I can choose to rest and recuperate today without the guilt of not being there for my boss or my son. I could also push through if I wanted/needed to. Either way, it's my choice and I love this 🤗

[Marie D @MarieDowlingPR]

Not all publicity is meaningful publicity. If you're going to spend money and time on something, especially if your resources are limited, make it count.
Take small incremental steps to build meaningful visibility and credibility in the media you share an audience with.
#PRdos

[Marie D @MarieDowlingPR]

Unlike what some agencies advertise, successful PR campaign isn't build overnight or over a weekend! 🙄
Especially if your business is smaller or younger.
It takes TIME to build relationships with journos, find your zone of expertise, and establish your credibility in the press.

[Marie D @MarieDowlingPR]

So don't be fooled by promises of overnight success or immediate coverage in "leading" publications. Chances are they just send press releases to newswire to get "hits" in media that aren't read by your audience. #PRdonts

[Marie D @MarieDowlingPR]

The way to win: read the media read by your audience. The familiarity with their work will help you:
- know which journalist you should pitch to (win)
- tailor the story angle and email to them and your shared audience (win)
- increase your odds of getting published (win)
🧡

[Marie D @MarieDowlingPR]

When it comes to PR and your chances of getting your story picked up by a journalist, spraying and praying is the worst thing you could do.

[Marie D @MarieDowlingPR]

If you spray and pray, you reduce the relevance of the story to all and every single one of the journalists you send it to. And you increase your chance of making a mistake like getting their first name wrong. 👎