🇫🇷 Wow c’était M A G N I F I Q U E. 🇫🇷
On a eu le droit à 64 #AlerteMedaille, un RECORD 🤩
Je veux remercier l’ensemble de nos athlètes français, vous nous avez fait vibrer et vous avez porté haut les couleurs de la France 🇫🇷
Mention spéciale aux organisateurs, forces de l’ordre, sécurité, le public grandiose, commentateurs… et les 𝘃𝗼𝗹𝗼𝗻𝘁𝗮𝗶𝗿𝗲𝘀 vous avez été au top. Sans vous, rien n'aurait été possible. Bravo 👏
Ah oui… bien sûr que les #AlerteMedaille seront là pour les Jeux Paralympiques 😉
🥇🥈🥉
#Paris2024 #CeremonieDecloture
Je joue la 1ère de ma pièce Je t'ai fait un dessin dans 3 semaines ! Donc si tu veux me voir jouer c'est par là :
https://t.co/blxTdm74P1
Mais aussi on a une cagnotte alors si tu as trop d'argent pour ton compte épargne, voilà où tu peux le mettre :
https://t.co/OfozGYWtBo
☀️
C'est bon, j'ai compris.
Même si on est d'accord sur le niveau et l'impact de Zen chez Vita à son arrivée, la grande majorité d'entre vous sont en désaccord avec la sévérité que j'ai eu concernant le poids de ses mois d'inactivité en début d'année dans mon classement.
Certains esports utilisent un système similaire dans leurs rankings annuels. J'ai voulu, par mon post (supprimé depuis, la raison en image), aborder ce sujet pour Rocket League parce que je le trouve pertinent.
J'ai compris que c'était pas souhaité, ou mal compris (parce que pas assez clair). Mais après m'être expliqué plus précisément, je pensais pas qu'une divergence d'opinion sur un paramètre qui ne touche même pas à la performance du joueur, ça attiserai autant de haine.
Oui, je considère Zen comme le meilleur joueur du monde actuellement. Le débat n'était pas là.
Merci à ceux qui m'envoient de la force, et ceux qui, même en désaccord, ont su rester respectueux. Ce sera la dernière fois que j'aborderai ce sujet.
Vivement la reprise des RLCS EU vendredi 🥰
Certains s'en doutaient, d'autres en ont fait les frais. Une chose est sûre, maintenant, tous savent :
L'ère de Zen a commencé.
➡️https://t.co/G0P2qv5fpe
Even if you’re not into celebrity gossip, you should pay close attention to the Joe Jonas / Sophie Turner divorce as a case study in botched PR.
Joe’s PR operation is backfiring badly, and his whole gambit is creating serious risk of damaging his reputation and even alienating his fans.
Some background: celebrity divorces always follow the same PR playbook, maybe because so many celebrities use the same handful of publicists.
Phase 1 — nothing to see here, the spouses are posting pics showing wedding bands or taking paparazzi “candids” doing “normal” things like getting coffee and walking the dog.
Phase 2 — it’s over, pics get deleted or wedding bands disappear. Divorce is announced with a bland, amiable joint statement from the couple. It’ll say they’ve agreed to move on, they’ll always have affection and respect for each other, and please respect their privacy for the sake of the kids.
Phase 3 — immediate jockeying for the narrative as each person deploys friends and publicists to tell their side of the story, with one on offense and one on defense. If you want to see real combat comms, watch celebrity divorces.
There will be a winner, and that’s whoever garners the most public sympathy and is able to preserve if not burnish their reputation. Basically, the winner will be the person who’s perceived to be wronged.
So what happened here: since Joe Jonas and Sophie Turner’s divorce news became public a couple days ago, you can tell that Joe has been going on offense to control the narrative. Obviously he’s the one who filed for divorce, but on top of that, Today got an exclusive of the filing — look at the first screenshot.
What it means is that the filing was leaked to them specifically with a promise not to share with other outlets until Today got to report (ie, shape) the story first. In that story, the key narrative points first emerge: Joe initiated the divorce and has been taking care of the kids.
Within a day, more tea starts being spilled, from “sources” clearly on Team Joe: Sophie might be a neglectful mom, Sophie might party too much, Sophie did something shady. It’s obvious that Team Joe is trying to show him as the aggrieved party, the good guy.
Three problems with the approach here.
1) Usually it’s good comms strategy to go on offense and get your narrative out first. But it’s much more dicey when your antagonist is the mother of your children, especially when she’s not fighting back!
The new “revelations” about Sophie were too transparent (they could’ve only come from Team Joe), became too frequent (several in only two days), went too far (implying she’s a bad mom), and overall started to make Joe look like the aggressor.
Attacking someone too much almost always backfires (ask anyone who saw the recent racist caricature of @garrytan which he brilliantly parlayed into a surge of support for his cause).
2) Joe Jonas’s fans are young women. One of the few things they like more than the Jonas Brothers? Sophie Turner. Young women identify with Sophie; they watched her marry an older guy when she was only 23, watched her become a young mother, and pretty much fell in love with her over the past few years.
You’re not going to get millennial women to turn on Sansa Stark.
3) The line of attack is out of touch with the prevailing mood among the women that make up the Jonas fanbase.
That demographic is all about respecting women’s personal choices, appreciating the challenges of motherhood, being conscious of power dynamics in relationships, and supporting women in their careers. We’re coming off the summer of Barbie.
A young woman trying to balance motherhood with work and life is going to draw more sympathy than criticism. Read the room, Joe.
This PR campaign to win the divorce is going off the rails. For now it’s mostly snark and gossip, but it’s going to become really damaging if he doesn’t manage to course correct quickly.