Want to learn how to rank on page one of Google for medical content? Don’t miss our head of marketing Masood Sahibzada's presentation next Tuesday as part of @PharmaIQ's webinar, Marketing & Sales for Pharma. Book your place now: https://t.co/OW2BvptRb8
Tim Berners-Lee, the founder of the world wide web, has launched a global action plan to save the web from digital dystopia. The plan is simple:
More here: https://t.co/mYIJPj1fqu
#Facebook is formally rolling out WhatsApp Catalogs for small businesses. Catalogs allow businesses on WhatsApp to showcase products and services and share them with customers via the app’s messaging function.
https://t.co/K40Wp1phhD
The Federal Trade Commission issues ad disclosure guidelines for social influencers. For example, posts made on behalf of your brand by an influencer should appear with a hashtag such as #advertisement, #ad or #sponsored.
https://t.co/uD1noIi8Ef
Facebook opens search ads to all advertisers. The ads will appear in results for search terms that have commercial intent. Currently, search ad placement is available on mobile only.
https://t.co/fNw8h13HyI
U.S. online ad spending reached $57.9 billion in 2019, according to the IAB’s Internet Advertising Revenue report for the first half of this year. The record-breaking total marks a 16.9% year-over-year increase from the first half of 2018. https://t.co/mGjBEPvX84
If video is a part of your content strategy, you’ll want to check out the two new reports for video in Google Search Console.
More info here: https://t.co/D1vRyX4SpC
Digital Health, #SEO top tip: You need to get an HCP to write content for you or at least review it with their stamp of approval.
https://t.co/ZddokVCFGG
We’re currently running a test that hides the total number of likes and video views for some people in the following countries:
✅ Australia
✅ Brazil
✅ Canada
✅ Ireland
✅ Italy
✅ Japan
✅ New Zealand
Users will now be able to see the interests and categories used to target the ad and where the ad targeting data was collected — i.e. through a website or #Facebook Page a user may have visited. https://t.co/qw9YA4q3H3
While DuckDuckGo is certainly making long strides, it’s well worth noting that Google handles around 3.5 billion search queries on a typical day :-)
#SEO
Privacy-focused search engine, #DuckDuckGo, reportedly hit a record high of 43.2 million queries on July 8, as it continues to gain ground on the likes of Google and Bing. https://t.co/xJbZr8vpUW