MasterDaniel

🇬🇧

🎮 I make games! 500M+ visits

🌎 2018 Summer Accelerator Intern @Roblox

[MasterDaniel @MasterDanRBX]

I think if you took Russian players out of the ad system, you'd fix most of the problem that causes people to moan about how low quality ads players are

[MasterDaniel @MasterDanRBX]

One of the problems with the Roblox Ads system is that if you don't specify which countries you want to target, you get this. 65% of the players you'll get won't physically be able to buy anything in your game.

They shouldn't even be targetable with ads!

[MasterDaniel @MasterDanRBX]

It seems the "human" reviewers are incapable of ticking the right box when the question is "does this game have dev products"?

Bizarre.

[MasterDaniel @MasterDanRBX]

Roblox's new age ratings seem to be completely broken. So far 3 of my games have been updated and all three are currently Minimal.

Yet one has no descriptors, one has "Online Interactivity and Chat" and one has that plus "In-Game Purchases"

All 3 have IAPs, what's going on??

[MasterDaniel @MasterDanRBX]

????? All three of these games were previously Minimal, all of them include User Interaction (it's Roblox!), In Game Purchases (it's Roblox!) and Chat (it's Roblox!) so....?

[MasterDaniel @MasterDanRBX]

Roblox should let new games pay a fee, say R$100k, to guarantee you 1,000 players from home recommendations. Then you can actually see real stats (ads give you poor metrics)

Too often launching a new game involves waiting 1-2 weeks before you can see what people really think!

[MasterDaniel @MasterDanRBX]

Tfw your new game finally gets its first algorithm impression 🔥

[MasterDaniel @MasterDanRBX]

Can't believe it's taken them a decade to do this, but glad it's here

[RTC @Roblox_RTC]

Roblox is testing Promotional Text for game pages, allowing creators to add secondary information about their game.

[MasterDaniel @MasterDanRBX]

@EvanZir What about compared to the week before that? Mine are down slightly this week because last week was a school holiday in the UK and now all the kids are back. Could be a factor if you have a sizeable UK audience?

[MasterDaniel @MasterDanRBX]

DAU -9% YoY, Hours Engaged -15%, Bookings -12%

😬😬😬

[Roblox Newsroom @RobloxNewsroom]

We just announced our Q3 2026 financial results. Check out our full earnings report, including our Letter to Shareholders: https://t.co/wdkdWcWZDU

[MasterDaniel @MasterDanRBX]

@CrimsonForce_ There’s definitely a problem with slop coders shipping a badly designed game in a few hours, but I'm loving that I can now spend my day playtesting and tweaking systems to make a game that looks and plays the way I want.

[MasterDaniel @MasterDanRBX]

@CrimsonForce_ I think it really depends on what part of the process you enjoy. For me I have always enjoyed game design way more than raw coding. Now that the implementation is abstracted away I can focus on design problems which are way more fun for me.

[MasterDaniel @MasterDanRBX]

@IDKStats I think the secret sauce is that they all have cinematics that last just over 60 seconds. Clearly an attempt to make their 60s Bounce Rate very low (and QPTR high, when that was a thing). Algo loves that more than anything.

[MasterDaniel @MasterDanRBX]

@Quenty I think this is true in a lot of cases but I also think this place is now infested with larpers who just fake stats to brag about a game that isn’t even real.

[MasterDaniel @MasterDanRBX]

I should've posted this with a video, so I also got Claude to make one to illustrate it.

[MasterDaniel @MasterDanRBX]

One of my favourite things about Claude is that it will figure out all of the weird Roblox quirks for you, e.g for precise UI placement you need to rotate the element otherwise Roblox will force snap it. Why is this even a thing?!

[MasterDaniel @MasterDanRBX]

@asimo3089 Yep if you already know (roughly!) what you're doing then it can be really useful for finding efficiencies or solutions that you hadn't thought of.

[MasterDaniel @MasterDanRBX]

It found this out by researching posts on the dev forum - apparently it is completely undocumented behaviour on Roblox's end.

[MasterDaniel @MasterDanRBX]

@behnamrezaei Hey! It won't let me DM you, but I can say more here. I was advertising to test out CTR on a bunch of new thumbnails. About 2h after I started it spent 15 (/20) credits in 10 minutes and massively spiked CCU. It has been more normal since.

Game: https://t.co/raSc24Yaq1

[MasterDaniel @MasterDanRBX]

I see the Roblox ads team still hasn’t solved the issue where it will randomly spend your entire daily budget in less than 10 minutes

[MasterDaniel @MasterDanRBX]

@ivanvoronvk I think I’ve been around long enough to know how ads work. This behaviour is a bug of the “new” system they still haven’t fixed.