Exciting news!!🌟 Our work for the behind the scenes "Spirit of 1926" just clinched two World Luxury Awards in Art Direction and Film Campaign categories! 🏆🎥
Grateful for the honor and proud of our team's hard work! #AwardWinners#Spiritof1926#MasterForYouAgency
We have won a Davey Silver Award for "Spirit of 1926",a Branded Campaign that presents the story of Nettie Harbinson who distilled a whisky that has become the most valuable wine or spirit ever sold at auction: The Macallan Fine&Rare 1926. Thanks to everyone who made it possible!
We won "Best of the Best 2023" at the C2A Creative Communication Award for "Horizon"!For this campaign we created a CGI film presenting The Macallan Horizon,a whisky pack prototype designed together with Bentley.Thanks all for your support🙌#MasterForYou#C2AAwards#BestOfTheBest
Thrilled to announce that that our "Horizon" and "The Spirit of 1926" campaigns have been honoured with a total of SIX Titan Awards!This recognition fuels our passion for creativity, and we couldn't have done it without our phenomenal team and clients🙌
#TitanAwards#Awardwinning
As luxury seeks out NFTs, in-game worlds and 3D virtual real estate, opportunistic players are racing to get there first, betting on a similar first-come, first-served basis that plagued the early days of the internet.
https://t.co/tNkv0Gwxt7
Ecommerce pioneer Amazon is making another push in the physical retail space, a strategy shift that may have wide-ranging implications.
https://t.co/Sc4mOOqvtn
Calling all designers, brands and fashionistas.
Decentraland x @UNXD_NFT presents Metaverse Fashion Week.
A week of Catwalk shows, pop up shops, after parties and immersive experiences 24th - 27th March 2022
have your collections ready!
.@Hermes_Paris -backed startup @MycoWorksInc says it is ready to scale its mushroom leather alternative after proving its efficacy at scale via production runs for Hermès and securing new funding.
https://t.co/b8pxnmTS1L
The Macallan Experience in Shanghai enables you to immerse yourself in the world of The Macallan. Discover our history and experience every facet of our continued legacy.
Please savour The Macallan responsibly.
#TheMacallanExperience
For the second year running the pandemic has reshaped the world — not changing everything, but accelerating many things, from population decline to digital revolution. Here is how these trends could define 2022: https://t.co/ZcPWEIS5pX
Many consumer behaviors from this holiday season will continue into 2022, and according to Christina Brandeberry for @Adweek, supporting local businesses will remain a top priority for many consumers.
https://t.co/mEBukGSdzG
#marketing#business#agencylife#knoxvillebusiness
Brands are expected to spend as much as $15 billion annually on influencer marketing by 2022, up from $8 billion in 2019. A growing slice of that is on virtual influencers.
https://t.co/rN4y0UNJB8
In the heart of The Macallan Estate in Speyside, Scotland, lies our Christmas tree, a vision that reflects the spirit of the season and celebrates the launch of the limited edition single malt, A Night on Earth in Scotland. Please savour The Macallan responsibly.
#TheMacallan
Designed to be a premium e-retailer for digital collectible assets in the luxury sector, with @exclusible, collectors can get access to limited edition NFTs and experiences by the world’s most desirable luxury brands across 4 verticals: fashion, watches, jewelry, and supercars.
Luxury brands no longer sell just their brand. In a new era of consumer expectation for shared values, brands are curating platforms to function as tastemakers to extend their own brand halo into the wider cultural world.
https://t.co/MzYWgAT76L