Matt Fitzgerald

Helping creative dads be more present with their family.

MBA, Content Strategist, Photographer.

[Matt Fitzgerald @Matt52Weeks]

My little brother made me a base plate for my silly camera, and the Sigma FP Subreddit absolutely loved it. So we put it up on my website. If any of my followers have this camera speak up! It's such a niche product, but the video is fun anyways. :)

[Matt Fitzgerald @Matt52Weeks]

The setup for Chicago last week.

[Dickie Bush 🚢 @dickiebush]

Gary was big on writing first thing in the morning.

So before bed, he would scribble down notes on four questions:

• What's the big idea here?
• What's my product's biggest benefit?
• What's most exciting about this product?
• What emotion am I trying to create.

[Matt Fitzgerald @Matt52Weeks]

@saradietschy Hey Sara, I'm your killer video editor!
I have a professional background in Davinci editing, emphasize quality music selections, and have a track record of story-driven tech videos that perform on YouTube.
Here is an example of my work:
https://t.co/N696wWul79
Let's talk!

[Matt Fitzgerald @Matt52Weeks]

The Sigma FP dream is a 4K RAW capable EDC rig.

This dream is not dead!

If you missed the opportunity to grab the 52 Weeks Sigma FP SSD Baseplate in Aluminum -- we are now offering the option to download the digital files for 3D print & machining!

https://t.co/jGUaSBkql7

[Matt Fitzgerald @Matt52Weeks]

The Lumix S9’s capabilities as a webcam (via USB-C tether) is lowkey one of its most valuable features.

[Matt Fitzgerald @Matt52Weeks]

I think there are 4 sizes of device:

• Desktop
• Backpack
• Pocketable, but not comfortable
• Small

I think we currently have too many pocketable, but not comfortable devices floating around. What small devices are you all carrying because I swear my pockets are always full

[Matt Fitzgerald @Matt52Weeks]

I shot and hand-developed my first roll of expired Kodak Tri-X.

AI will be able to reproduce the look at feel of images like these, but nothing beats documenting the actual moment on film.

[Matt Fitzgerald @Matt52Weeks]

Good keyboards help us sit down in the morning to write bad social content.

[Matt Fitzgerald @Matt52Weeks]

Has anyone explained why you might NOT need Notion?

If less than 5 of these apply to your life...
• I like to-do lists
• I love building things
• I collect digital files
• My notes are scattered everywhere
• I work at a computer every day

...you might not need Notion

[Matt Fitzgerald @Matt52Weeks]

Film point & shoots, iPod classics, and old PSPs are showing up in everyone's moodboards. It seems like improving focus and cutting down on distractions is something we all want this year.

Do you think these devices actually help? Or is it a performative excuse to be aesthetic?

[Matt Fitzgerald @Matt52Weeks]

The Clicks Communicator is available for pre-order right now, and I hesitate for the same reason I hesitate to buy anything right now:

Am I going be glued to this the same way I am glued to any other smartphone?

[Matt Fitzgerald @Matt52Weeks]

I keep thinking that context is the realm that AI can’t touch.

The context of Jordan’s creative is what makes the brand worth $6B.

Quality and emotion-driven visuals are becoming common. How can you bring context and connection to your work?

[Matt Fitzgerald @Matt52Weeks]

A reminder I needed today.

[Matt Fitzgerald @Matt52Weeks]

An old video I unlisted.

https://t.co/YPwHcCOhsQ

[Matt Fitzgerald @Matt52Weeks]

Documenting family life is important because it is a ritualistic practice that…

- Improves my memory
- Stretches my creative skills
- Brings joy as a hobby
- Enhances my storytelling
- and serves as a clear reminder of what is important to me. (especially when printed!)

[Matt Fitzgerald @Matt52Weeks]

I spent the past month comparing 3 different gadgets that block social media. One of them stood out to both my wife and I:

https://t.co/2kittvnDSR

[Matt Fitzgerald @Matt52Weeks]

Get yours in time for Christmas:
https://t.co/IZ6jYIA5cg

[Preston Byrne @prestonjbyrne]

The GRANITE Act would allow X to sue the European Commission in U.S. federal court for three times this amount, and get injunctive relief against the Commission's orders.

Congress should enact it ASAP to head off this European censorship attempt.

[Matt Fitzgerald @Matt52Weeks]

All art has the same struggle:

As the intricacy of craft surpasses the average consumer's comprehension, the market size decreases.

The writers who make money are the ones that ride the line between speed and craft, or a select few geniuses that are so talented they stand out.