Emily (Hodkins) Maicon

Bicoastal dabbling from NYC to LA and Colorado in between. @DeutschLA EVP, Head of Corp Comms. B4 at @anomaly @droga5 @72andSunny

[Emily (Hodkins) Maicon @MeemsMeOn]

@adsoftheworld @wearedeutsch @turo

[Emily (Hodkins) Maicon @MeemsMeOn]

Cars are cool. Rental cars are not. Rent a Car! check out our latest for @turo

[Ad Age @adage]

Turo mocks traditional car rentals while plugging its peer-to-peer offering https://t.co/b8PC8BBLQN

[Ad Age @adage]

Turo mocks traditional car rentals while plugging its peer-to-peer offering https://t.co/b8PC8BBLQN

[TIME @TIME]

TIME’s new cover: In a deeply divided nation, a new coalition is forming around one belief: AI is moving too fast. Inside the stories of nine Americans, across ideologies and professions, determined to slow down the technology reshaping daily life https://t.co/8gv0YiO7CX

[USA TODAY @USATODAY]

'Dr Pepper baby.' TikToker's viral jingle featured in commercial https://t.co/OSpBbZN0s7

[Emily Gould @EmilyGouldNYmag]

I admire Snapple's new ad campaign that's basically "what if a beverage, but no adaptogens or prebiotics?" Someone had to say it!

[Emily (Hodkins) Maicon @MeemsMeOn]

Now that's some sharp Sagehen swagger branding! LETS GO Pomona Pitzer!

[Pitzer College @pitzercollege]

Pomona-Pitzer Athletics announces a refreshed brand identity that honors its storied legacy while signaling a new era for the Sagehens: https://t.co/W4mzj55HLk

[Pitzer College @pitzercollege]

Pomona-Pitzer Athletics announces a refreshed brand identity that honors its storied legacy while signaling a new era for the Sagehens: https://t.co/W4mzj55HLk

[Derek Thompson @DKThomp]

Yes.

Writing is not a second thing that happens after thinking. The act of writing is an act of thinking. Writing *is* thinking.

Students, academics, and anyone else who outsources their writing to LLMs will find their screens full of words and their minds emptied of thought.

[Emily (Hodkins) Maicon @MeemsMeOn]

What sets apart the Ad Agencies that win a pitch and those who actually keep the biz? https://t.co/Lb0DyVBR7a via @CampaignUs @wearedeutsch

[Taco Bell @tacobell]

imagine ur crush ordering your crunchwrap…….

https://t.co/nKp2KuN9st

[Emily (Hodkins) Maicon @MeemsMeOn]

Media scoop @lindayaX Chief Says She Is Leaving the Social Media Platform https://t.co/JCtU1X7ruA via @NYTimes

[Derek Thompson @DKThomp]

Some personal news.

Today, I’m leaving The Atlantic after almost 17 years and moving my writing to Substack.

It would be convenient, for the purposes of crafting an exciting departure announcement, to have a dramatic exit story: a fight, a grievance, a shouting match with an editor that ended with me hurling a bunch of leather-backed Thoreau volumes across the open-plan office. That is not the case here.

I love The Atlantic, and I'll remain a contributing writer there. But after almost two decades at one publication, I wanted to write for myself. The things I've published that I'm most proud of—whether it was the original abundance agenda essay, or my piece on workism—emerged from a very personal expression of frustration, or confusion, or curiosity. I want to know what my thinking and writing is like if I lean into a more independent and personal writing life.

That's brought me to Substack, which is already home to an astonishing share of my overall reading. I'm excited to join their community and excited to build my own. The name of the newsletter should be easy to remember: Derek Thompson.

The newsletter will have three main pillars
1. Abundance
2. The frontier of science and technology—GLP1s, AI, biotech, energy breakthroughs—covered in a way that’s both curious and skeptical
3. The anti-social century & the social crises of anxiety and aloneness

Thanks to The Atlantic for 16.8 incredible years and thanks to everybody who follows me across the river.

- dt

[Emily (Hodkins) Maicon @MeemsMeOn]

@katie_robertson @sapna Big Media Move!

[Variety @Variety]

Oscar-winning animated feature “Flow” has officially passed the $50 million mark at the global box office.

The milestone makes the film one of the most commercially successful independent animated Oscar nominees in recent years. https://t.co/qqHfnxE283

[Emily (Hodkins) Maicon @MeemsMeOn]

Everything Millennial Is Cool Again. I’m just waiting on the comeback of frosted tips, boy bands & Puka shell necklaces. https://t.co/jaRgRChbc8 via @NYTimes

[Variety @Variety]

Netflix is getting exclusive worldwide premiere rights to #SesameStreet, starting with Season 56 later this year.

In the U.S., episodes of “Sesame Street” will continue to be available day-and-date on PBS stations and across PBS Kids digital platforms. https://t.co/XPm9HdtTEj

[Ashley Rodriguez 📺 @AshleyRReports]

Women's sports are rethinking childcare for their mom-athletes, reports Mackenzie Meaney for @BusinessInsider https://t.co/Bo816cIV3l

[Ben Mullin @BenMullin]

SCOOP: Jeff Bezos’s rightward shift has been long in the making. In January, Will Lewis sent a memo to David Shipley summarizing Jeff’s vision for a WSJ-style opinions section. Shipley expressed doubts, suggested compromises and finally said he couldn't do it.

[Melissa Korn @melissakorn]

Jeff Bezos offered his clearest vision yet for the Washington Post’s future, saying the paper’s opinion page would focus on the support and defense of  “personal liberties and free markets” -- via @alexbruell https://t.co/P9Hq79s2Uy via @WSJ