Metova

Innovating the future of business connectivity | We develop apps and digital solutions for start-ups and enterprise brands.

[Metova @metova]

AI isn’t replacing creatives. It’s helping us think faster and test smarter. At Metova, it’s part of how we explore ideas, model user behavior, and spot what works before it’s expensive to be wrong.

Our Chief Creative Officer, Cade Collister, was featured in Forbes, sharing how AI is changing the creative process.

➡️ https://t.co/iyqc8vMCiO

[Metova @metova]

If your discovery workshop discussions start with features, you’ve already skipped the strategy.

The best sessions don’t just gather ideas, but they challenge assumptions, surface user truths, and build conviction.

Here’s what changes when you do it right:

→ AI handles research in real time
→ Personas go beyond job titles to reveal triggers and trust drivers
→ Strategy starts with what must be true, not what might be cool

➡️ If discovery has ever felt like a box to check, this Metova Insight by Keegen Knapp will shift your mindset: https://t.co/3V9FcaGhGO

[Metova @metova]

Why do some products fail? Often, it’s building the wrong thing.

Product launches can be risky, but founders are playing smarter. Josh Duntz shares how founders are using lean validation, smart MVPs, and AI insights to focus on real user problems and avoid costly missteps.

Learn how to de-risk your launch: https://t.co/KMJHVPPH7e

[Metova @metova]

The future of UX isn’t louder — it’s smarter, quieter, and more intuitive.

Keegen Knapp explores the subtle shift toward "invisible assistance" reshaping how we interact with technology.

➡️ Read the full Metova Insight: https://t.co/P1Q6KuD5zy

[Metova @metova]

Thinking about building software this year? 👀

Before you commit, Metova's CEO, Jonathan Sasse, shares 10 things worth considering—from development timelines and security to team structure and AI readiness.

➡️ This is the kind of checklist we wish more teams had early on. https://t.co/k9GJH6HtVR

[Metova @metova]

Companies are racing to implement AI, but few are getting it right. Last year, 74% of companies struggled to scale AI. Meanwhile, banks (yes, the ones still asking for faxes) quietly filed hundreds of AI patents and got it right.

The difference? They didn’t start with AI. They started with real business problems and applied AI where it actually mattered.

➡️ If you're thinking about AI, Metova's Keegen Knapp shares insights into what’s working, what’s failing, and where to focus next: https://t.co/dp0xjkAQuz

[Metova @metova]

💡 A smart budget is the foundation of a successful custom software project.

From prioritizing features to planning for future growth, knowing where to invest ensures long-term value.

A well-planned budget leads to a well-built solution—see what should be on your radar. ➡️ Learn more: https://t.co/4SiGBtaHCJ

[Metova @metova]

Welcome customers wherever they find you. 💡

A functional app is important—but is it enough? Your customers interact with your brand across multiple touchpoints. Is their experience seamless, no matter where they engage?

Metova’s Josh Duntz breaks down why companies must think beyond the app to create connected, frictionless experiences that keep users engaged.

➡️ Read more: https://t.co/qqoMToucUL

[Metova @metova]

💚 With Valentine’s Day around the corner, we’re feeling the love from our partners at @BarwisMethods!

Great collaborations are built on trust, communication, and shared goals. That’s why it means so much to receive this kind of feedback: "The highest quality of people producing the highest quality product!! That is Metova."

We’re grateful for the opportunity to work with incredible teams like BARWIS and to build solutions that make a difference.

Read the full review: https://t.co/WJa0oSwsYx

[Metova @metova]

📢 Local Banks: your moment is here 👀

With digital banking expectations stabilized and accessible tech like AI now within reach, the game has shifted from innovation to execution.

Your edge? Trust, relationships, and community knowledge.

Now is the time to combine these strengths with proven technology to deliver exceptional customer experiences—and solidify your market position.

➡️ Read Keegen Knapp’s Metova Insight article to explore how local banks can seize this opportunity: https://t.co/LYAFAzYvil

[Metova @metova]

Metova's CEO, Jonathan Sasse, attended his 21st trip to the annual tech mecca in Las Vegas, Nevada. In this Metova Insight, Jonathan shares insights into the 2025 Consumer Electronics Show by covering groundbreaking developments in display technology, AI-powered computing, and smart home innovations. Learn which emerging technologies are ready for prime time and how they'll influence consumer behavior in the years ahead.

Read the CES Review: https://t.co/0nw63lNJPB

[Metova @metova]

"Success starts with clearly defined objectives."  💡

Metova's CTO, Zach Little, writes an AI Implementation Roadmap summary from his Break-Out Session, hosted at this year's NWA Tech Fest. Whether you're looking to automate routine tasks or enhance decision-making, a successful AI initiative begins with knowing exactly what you want.

Critical steps include:
🤖 Ensuring data quality
🤖 Evaluating your tech infrastructure
🤖 Preparing your team for an AI-assisted future.

Consider ethical implications, controlling costs, and maintaining a focus on customer experience throughout the implementation process.

➡️ What can your business do today to achieve a better tomorrow? Read more: https://t.co/zazMJQtiq3

[Metova @metova]

First marketing campaign as a Start-Up? 👀 Make it count!

Gain expert insights on audience targeting from Metova's Jonathan Sasse, featured in a recent Forbes Communications Council article.

➡ Learn to effectively reach and resonate with your market: https://t.co/XzmS92CjYs

[Metova @metova]

As a Zebra Technologies Independent Software Vendor (ISV) Partner, Metova offers tailored software solutions that seamlessly integrate with Zebra’s wide array of industry-leading products.

Partnering with a Zebra-certified ISV like Metova means gaining access to expert solutions that are customized to your unique business needs. Whether you operate in Retail, Healthcare, Manufacturing, or Transportation and Logistics, our solutions leverage Zebra’s hardware and software expertise to empower your workforce and enhance operational efficiency.

Let Metova guide you through the Zebra MotionWorks Enterprise functionality that aligns with your business needs. From process requirements to integration and reporting, our team provides comprehensive support every step of the way, ensuring seamless implementation and ongoing success.

➡ https://t.co/iBWUq80JJa

[Metova @metova]

💡Great apps aren’t just built—they’re designed with every user in mind, creating seamless, memorable experiences. Metova's Chief Creative Officer, Cade Collister, shares why investing in UX/UI can transform your app’s success in his recent @Forbes feature.

➡️Boost user loyalty and satisfaction—read the full article here: https://t.co/cwH7QYrQ4P

Originally published on @Forbes : https://t.co/vmULYOEgeP

[Forbes Communications Council @ForbesCommCncl]

Launching Your First Marketing Campaign 20 Tips For Startups https://t.co/z6llbEToOy from @marinadazza @www.branddnagroup.com @tomwozniak @joeruck @joshvaloes @metova @masterzi @MarieORiordan @aliciaclark2022 @kscdigitalpulse @sproutsocial @dlmichaels and more

[Metova @metova]

We had a fantastic time participating in the Arkansas Coding Academy (@arcoding ) Fall Meetup! 🍂 Our VP of Engineering, Joseph Jackson, joined the panel, sharing valuable insights on navigating the tech industry and mastering the interview process.

The event was packed with learning, networking, and professional development opportunities, complete with headshots for all participants. We're always excited to connect with the next generation of tech talent and support their journey! 💻

[Metova @metova]

💡 Encourage creativity by protecting a budget for experimentation. Metova's President and CSO, Jonathan Sasse, notes, ''We don’t want to spend a dollar unless we’re certain we’ll bring more back, but this can mean missing out on new ideas.'' Empower your team to take smart risks for bigger wins.

How are you empowering your marketing team to take risks?

➡ Read more: https://t.co/9SSzWSVRaR

[Forbes Communications Council @ForbesCommCncl]

How Marketing Leaders Can Encourage Experimentation And Risk Taking https://t.co/fwEtB3dAWW from @metova @similarweb @dixieinnewyork @johnjorgenson @www.betterworks.com @cordhimelstein @sarahsnodgrass @kscdigitalpulse @aliciaclark2022 and more

[Metova @metova]

💡 Strategic planning without a focus on communications is a missed opportunity. In a recent Forbes Communications Council article, Metova's Chief Creative Officer, Cade Collister, explains how integrating communications into strategic planning ensures your message resonates, aligns teams, and drives success.

➡️ Read more: https://t.co/tGXu8axsq7