"We don't compete with products or companies. We compete with APPROACHES." - My favorite a-ha moment from @aprildunford's new podcast. ๐ก
I've been leading #CI the past few months. Appreciate the perspectives on how to fold the insights into our #positioning. ๐๐พ
Last week we gathered benefit consultants with Omada's @weilishao, @HollyMorganti, & @GoldsackJen of @_DiMeSociety to discuss the needs of employers during a complicated time in healthcare. See our notes below & learn more from last year's industry survey: https://t.co/CLabKOntm4
@ecomchasedimond@juliemenanno The illustrations are cute while helping to explain the concepts. The dialogue and copy are relatable and easy to follow. I imagine a lot of thought goes into each post because reading and understanding feels effortless for the audience, which is quite the feat!
Today is #givingtuesday2022 . Please consider making a difference for survivors of domestic violence.
RESPOND Inc. operates an emergency shelter and support line, offers education to police departments and schools, supports survivors with housing needs, and so much more.
Today is #GivingTuesday! We hope you will include RESPOND in your philanthropy and #GiveForDV. Make your gift at https://t.co/1t7F7HwA5d. Thank you for supporting survivorship!
@samanthalcc This @unicehair ad has been popping up on my IG AND I click every time
1&3. The color is giving! You see it in the product vid; it's written in the caption. And there's some sale?! ๐
2. Had to see how much this hair costs
4. Feeling like i will look ๐ฅ with this hair!
Underrated Marketing Tip:
Take notice of what grabs your attention while you're scrolling & take a ๐ธ
Ask yourself:
โข Why did I stop?
โข Why did I click?
โข What did the post/ad say?
โข How did it make me feel?
Answer these questions and level up in marketing.
@samanthalcc This @unicehair ad has been popping up on my IG AND I click every time
1&3. The color is giving! You see it in the product vid; it's written in the caption. And there's some sale?! ๐
2. Had to see how much this hair costs
4. Feeling like i will look ๐ฅ with this hair!
This is beautiful and emotional.
A Cameroonian in Toronto who walked into Canadaโs Dragon Den asking investors $60,000 for his business, but left with $600,000K total funding after investors tasted his Jollof Rice ๐.
His tenacity, industriousness & persistence are admirable.
So timely. Over 1M have left Twitter since EM took over. I've seen the name Mastodon popping up as an alternative across the TL but have no idea what they do. Great opp for them to highlight they value and gain market share ๐ก
"We have to do ethnographic work to get below the surface, beyond the explicit knowledge, to the meaning"
@marctothec with bars of useful info and examples in @section_four Influencing Consumer Behavior workshop ๐
@MitaliPerkins First ones that come to mind:
1. The Highwomen - If she ever leaves me
2. Beyonce - Daddy Lessons and Resentment
3. Brandi Carlile- Every time i hear that song