Loyalty Mktg Dude

I've worked in the loyalty program space for several iconic Fortune 500 brands for the past three decades. Opinions here are my own.

[Loyalty Mktg Dude @Mktg_Dude]

Alaska again recognized for having best airline rewards program. #loyaltyprograms https://t.co/ZbfqFF55t7

[Loyalty Mktg Dude @Mktg_Dude]

Next into the premium rewards card pool: BofA. https://t.co/FCzYK8FB5P

[Loyalty Mktg Dude @Mktg_Dude]

Trade @MarriottRewards points for NFL experiences. #loyaltyprograms https://t.co/zYrPHHVn3U

[Loyalty Mktg Dude @Mktg_Dude]

I hate the word "gamify." Here are the new incentives from IHG to encourage bookings. #loyaltyprograms https://t.co/Sf9Q8FXMRF

[Loyalty Mktg Dude @Mktg_Dude]

Amex users can now redeem Membership Rewards points on @Expedia flight and prepaid hotel bookings. #loyaltyprograms https://t.co/pDOhw0RBni

[Loyalty Mktg Dude @Mktg_Dude]

Wyndham launches auctions for loyalty point redemption. #loyaltyprograms https://t.co/23ociqwjwx

[Loyalty Mktg Dude @Mktg_Dude]

Uber launching a cobranded credit card this fall with Barclay's. #loyaltyprograms https://t.co/cqnZTgxPpX

[Loyalty Mktg Dude @Mktg_Dude]

Delta-Air France - KLM - Virgin Atlantic partnership will allow customers to earn and redeem across partners. https://t.co/eG4FBy64p0

[Loyalty Mktg Dude @Mktg_Dude]

United, MileagePlan, and the competitive space of cobranded credit cards. #loyaltyprograms https://t.co/uuW7V4NLrl

[Loyalty Mktg Dude @Mktg_Dude]

JetBlue offering status match to Mosaic. #loyaltyprograms https://t.co/UuIxCRLUjL

[Loyalty Mktg Dude @Mktg_Dude]

Less than 17% of US travelers collect airline loyalty miles. #loyaltyprogams https://t.co/fqN5FdPhQx

[Loyalty Mktg Dude @Mktg_Dude]

Did United's PR woes hurt its business last quarter? Nope. https://t.co/pGlfvCRo1r #loyaltyprograms

[Loyalty Mktg Dude @Mktg_Dude]

Are you giving your customers rewards, or do you have a loyalty strategy? #loyaltyprograms

[Loyalty Mktg Dude @Mktg_Dude]

Work in CPG? Can't figure out your loyalty program? Check out L'Oreal. https://t.co/rLU5dKQZFS #loyaltyprograms #loyaltymarketing

[Loyalty Mktg Dude @Mktg_Dude]

United flight attendants now sell their Chase rewards card in-flight, earning $50 commission for each approval. #loyaltyprograms