Morgan Myers

Strategic Communications @ Morgan State University • Assistant Firm Director for the Strategy Shop

[David Marshall, Ph.D., APR @professordavem]

Thanks #scomup capstone class for a great Zoom meeting @leo_luv86 @cheyanne_gordon @ErynJohnsonPR @autumngreenpr @MorganMyersPR @EboneeKnight @itsericamk @PierceRoneisha @troiratchford Got a lot done. Let's finish the semester strong.

[Morgan Myers @MorganMyersPR]

I am going to have to do some in-depth research to identify what organization or specific group of people in Baltimore will be considered my key public for for my public relations campaign. #scomup

[Morgan Myers @MorganMyersPR]

Reviewing data is NOT considered a form of primary research. #scomUP

[Morgan Myers @MorganMyersPR]

Just completed the first round of my final Capstone presentation. I am going to have to go back and make some edits to my objective to successfully link my key public. #scomUP

[Morgan Myers @MorganMyersPR]

Today I will finalizing the details that will be included on my flyer for my campaign event! #scomup

[Morgan Myers @MorganMyersPR]

I will be focusing the majority of my tactics for my campaign around National Nutrition Month! #scomup

[Morgan Myers @MorganMyersPR]

I will be meeting with my client later on this week to discuss the materials that will be providing for the participants that contribute to my campaign! #scomup

[Morgan Myers @MorganMyersPR]

Just finished up re-editing my executive summary for my campaign book! #scomup

[Morgan Myers @MorganMyersPR]

Today I will be conducting secondary research! This is very improtant. My actual campaign will begin in just a couple of weeks!

[Morgan Myers @MorganMyersPR]

I have really struggled thus far to identify the difference between my objectives and goals for my campaign. But, I finally have my desired result and a few measurable actions I will use! #scomup

[Morgan Myers @MorganMyersPR]

There are 2 things you should keep in mind during your strategic campaign. 1. Add your client to Google Alert.
2. Have a social media monitoring system track your client during the duration of your campaign. #SCOMup

[Morgan Myers @MorganMyersPR]

Take a look at BRAND24. This is a wonderful software that gives users instant access to brand mentions across social, news, blogs, videos, etc. The software is a great tool to use to help with online reputation management! #ScomUp

[Morgan Myers @MorganMyersPR]

In today’s Capstone course, Dr. Marshall explained the relevance and importance of Google Alerts. Google Alerts in a great way to monitor specific content throughout the web. Alerts allows you to get emails when new results for a specific topic show up in Google search. #ScomUp

[Morgan Myers @MorganMyersPR]

“How do you pitch a story to news distributors?” 1. Tailor your messaging. 2. Understand your audience.
3. Build your contacts now! (local reporters, influencers, bloggers) #scomUP

[Morgan Myers @MorganMyersPR]

Mrs. Brown shared a wonderful tip with us. News stories should always be timely and relevant! #scomup

[Morgan Myers @MorganMyersPR]

Mrs. Brown is currently the Public Relations Officer for Baltimore City Recreation & Parks.
She also works on capital development projects. She may work with engineers and architects to complete projects for the city. #ScomUp

[Morgan Myers @MorganMyersPR]

We currently have Mrs. Whitney Brown, a Morgan alum, speaking with the strategic communication and government class in the @MSUStrategyShop. We are so excited to have her here! Ms. Brown works for Baltimore City Recreation & Parks. #scomUP

[Morgan Myers @MorganMyersPR]

The 2020 Capstoners have decided that we will not create an actual comprehensive form of a website this year. We will create a campaign booklet. The book will include a detailed report of our entire senior campaigns. #capstone20 #Scomup

[Morgan Myers @MorganMyersPR]

Each of your course assignments should be polished and professional upon completion. #SCOMUP

[Morgan Myers @MorganMyersPR]

Today, the senior Capstoners at Morgan State University are currently meeting to discuss course assignments for the semester. #SCOMUP