#socialmediamarketing is so far at the top of the customer sales journey/funnel that we use it for #brandawareness more often than not. Rarely is #socialmedia a driving force behind conversion although it often shows in the clickstream. #smchat
“Selling vanilla in a world where we need more flavors.” Whoever can tell the best stories at scale to their target audiences is going to have disproportionate results. @garyvee#C3NY#FoundAtC3
Data storytelling is SO important - focus on how people read and think in order to give them the information they need to determine an outcome. Become the Chief Questions Officer @cspenn@MProfsEvents#marketing#measure#mprofs
Conference season is starting. If you're a presenter in tech or marketing, this older post has 13 tips I'd still endorse if you want to get the highest audience feedback scores: https://t.co/rLouLQ7kBD
"77% of the highest-achieving women had strong ties with an inner circle of 2-3 other women." What are you doing to develop your #network? #marketing#LinkedIn https://t.co/ilrXykhrrA
#smchat A3 #VideoMarketing can be especially effective when you start with a long(er) video and repurpose into smaller "bite sized" videos. Remember to include transcripts on your site for max #SEO impact!
#smchat A1 We agree with @PaceCreative that bots are handy for filtering or starting conversations, and that it needs human intervention, but #AI can do so much more!