Been thinking about this. It's not about hoops, but it is about a hooper.
Give Wemby and his marketing team major credit.
For three or four years now he's been saying yes. Access. Interviews. Riding the subway. Playing chess. Living with monks. Voiced geopolitical takes. Stunt-y or not, doesn't matter.
I think reporters have been starved of actual access from NBA stars for a long time. From LeBron to Jokic, you only got the few crumbs that the player and his sneaker brand and his agency wanted you to have. Then, journalists (and talkshow hosts) would have to make a meal out of crumbs. (Crumbs that often came with strings attached.)
Wemby's kind've bucked that trend. So now that he's got the biggest stage of his career, those same access-starved reporters (who also, fwiw, tend to align with his politics and disposition) have got stories, angles, and the "superhero" they've craved to cover.
Whether Wemby's genuinely that guy or just plays one really well, I don't know. But from a media and marketing standpoint, he and his team ran their long play about as well as we've seen it run in a long time.
Salute.
¡NUEVO RÉCORD MUNDIAL! Gout Gout, el prodigio australiano de tan solo 18 años, ha destrozado la pista al registrar un tiempo de 19,67 segundos en la final de los 200 metros, superando la legendaria marca de Usain Bolt y convirtiéndose en el nuevo rey de la velocidad. ¡La nueva generación ya está aquí!
Le vieux du quartier m’a dit : « N’oublie pas que la boussole a été inventée avant l’horloge parce que la direction est plus importante que le temps. »
Apex Legends streamer @edboigaming has done something absolutely insane, reaching Masters in the game while riding a unicycle
It took him over 700 hours to complete and he road over 4,000 miles during the challenge