How to build a community.
1. Market Research
2. Create a unique offer
3. Funnel your audience into a free community or email list.
4. Market your launch and build curiosity and desire for your community.
5. Launch.
This is how you can monetise as a content creator.
Coaches use emails that instil a belief.
Teach your audience something that will help them.
They’ll like and trust you more making them more inclined to use your service.
People buy with emotion and justify with logic.
Teach + amplify emotions = sales.
How to make cold traffic engage with your business.
Offer a good lead magnet.
Make it unique, relevant and beneficial to your audience.
This could be a video, free guide or document.
Offer this in exchange for their email,
And, then get them in your welcome sequence.
Email marketing should be a part of your lead-generation funnel.
You can show your brand’s personality,
Help your audience reach their goals with free value.
And direct them to take action.
2 ways to increase the chance your reader takes action
1. Urgency
2. Scarcity
Litter these through your copy to boost the chance your reader takes action.
But, only use it if it’s real.
Who could review your marketing assets and work to make them as effective as possible?
Yourself
Chatgpt
Family and friends
Someone’s who’s at a higher level than you
These will allow you to get a range of perspectives and ideas.