Shannon

Yo, I just call'em like I see'em!

[Shonnah☁️ @SaaSy_Sistah]

@Benioff excited about announcement of @MarketingCloud Marketing Blazers! @justguilda has led the charge for Marketing Champions from day 1 happy to see her get the promotion to the esteemed "Blazers" club! #Guilda4President #MarketingChampions Sound Off!! @akelman @salesforce

[Shannon @MrYesm]

@SaaSy_Sistah @Benioff @MarketingCloud @justguilda @akelman @salesforce 🧡 Definitely in the #Guilda4President club! The amount of heart she has poured into creating the #MarketingChampions program is astonishing and appreciated! She is deserving of all the recognition coming her way!

[Shannon @MrYesm]

@Colts @EAMaddenNFL PS5

MrYesm27

[Shannon @MrYesm]

@ESPNFANSUPPORT my commissioner lost access to the email account he used to log into our league. Is there anything yall can do to help us recover it?

[Shannon @MrYesm]

@MarketingCloud I never really gave this a thought but I like the familiar identification of mobile app alerts. It clearly shows which app associates with the message rather than having to recognize short code or read through the message! #marketingchats #marketingchampion

[Shannon @MrYesm]

@JomboyMedia What in the actual f?!?!?

[Shannon @MrYesm]

@MarketingCloud I think the worst comment I have ever heard is "We just send to everyone". A very close second and third are "We don't have a sunsetting policy" and "We bought this list"👀 #MarketingChats #marketingchampions #momentmarketer

[Shannon @MrYesm]

@MarketingCloud Getting to hear the different use cases of how people are using the tool. Specifically, scoring and scoring categories to move prospects down the funnel. Or automated segmentation to trigger always on programs. Many other optimization techniques but it was informative!

[Shannon @MrYesm]

The Marketing Keynote at #CNX24 was awesome! Excited to see Co-Pilot roll out on all of the marketing tools! This will absolutely shrink the time it takes to create marketing efforts. #MarketingChampions, hope you were all there!!

[Shannon @MrYesm]

@MarketingCloud A4: A good product and free shipping/customizations/discount win my heart. I am a Yeti addict. #MarketingChats

[Shannon @MrYesm]

@MarketingCloud Inorder to not be "reactive", I think planning for a ThanksGiving campaign should start in September or October at the latest. Our internal campaigns are small though.

[Shannon @MrYesm]

@MarketingCloud A3: Personally, I click on Instagram ads and Facebook ads the most. If I am focused on a solution for my business, LinkedIn Ads do the trick sometimes! #MarketingChats

[Shannon @MrYesm]

@MarketingCloud A1: Unfortunately, yes... AND THEY BLEW RIGHT PAST HALLOWEEN... It really is Christmas in July. #MarketingChats

[Shannon @MrYesm]

@MarketingCloud A6: Taking non-PII data and categorizing it for easier segmentation to find the perfect prospect for content. #MarketingChats

[Shannon @MrYesm]

@MarketingCloud A5: Tons of opportunity here. In the ways that I use it, copywriting and code writing can take a tremendous amount of time. So it is already doing so there. Using it to categorize job functions for segmentation can expedite a marketer's job too. #MarketingChats

[Shannon @MrYesm]

@MarketingCloud A4: To be clear I am, but various reasons I have heard from colleagues and clients is that it isn't trusted yet or that they do not know how to use it correctly. #MarketingChats

[Shannon @MrYesm]

@MarketingCloud A1: Animated Intel for sure, right? #marketingchats

[Shannon @MrYesm]

@MarketingCloud A2: I made the choice to subscribe to a few AI content creators on Linkedin, so It has gone from 5-10 posts to 100+ a day 😀 #marketingchats