Kelly Stewart

Wife, mom, friend just being me and enjoying life.

[Kelly Stewart @MrsKellyStewart]

@elonmusk Just ordered ours last week. Can't wait till it gets here! It's cheaper than what we used to have and we can travel with our

[Kelly Stewart @MrsKellyStewart]

@PeachProof23 The problem I see is that being a high achiever means absolutely nothing anymore. Students that do the worst get the most attention and resources. They're the ones being helped the most kids who are trying are actually there to learn aren't getting anywhere, why should they try?

[Christ is King @ChristisKing]

Christ is King

[Kelly Stewart @MrsKellyStewart]

@KeruboSk This happens to me quite often. I like to bulk buy for my family of 6. With 3 teens, I always have a car FULL. I get the disgusted looks and rants of SNAP sucking off the system. Then I pay with my debit card and ALL THE SUDDEN it's "ma'am" and "have a great day" and smiles.

[Peter Girnus 🦅 @gothburz]

I am a senior vice president at a $68.7 billion gaming company.

Activision-Blizzard.

We have a 30-year-old franchise.

Warcraft.

Millions of players. A subscription model that prints $15 a month per user. A cash shop on top of the subscription. Paid expansions on top of the cash shop.

Our former creative director just told the press he wishes we hadn't called it "Warcraft."

He said the name sounds intimidating.

He helped create the name.

We ran focus groups. The focus groups said the brand needed to be "more approachable." We asked the focus groups if they played the game. They did not. We took their advice anyway.

Our VP told an interviewer we want players to experience "weddings, raids, and new adventures." She listed weddings first. Before raids. In a game called Warcraft. Nobody in the room flinched.

She also said "No one thinks the same about Warhammer."

She compared our franchise unfavorably to a competitor. On the record. As a defense of the franchise.

The forums are on fire. Twenty-year veterans are writing goodbye posts. One thread is titled "Think I'm done with WoW." Another calls our pre-patch a "player purge."

We called our GDKP raiders "delusional."

We timed a cash shop bundle to launch during the Trading Post anniversary -- the one event where players earn free cosmetics. We offered 200 discounted items but kept the monthly currency cap at 1,000. The math doesn't work unless you open your wallet.

The community noticed. We described their concerns as "feedback we're monitoring."

We are always monitoring. We have never once changed course because of monitoring.

The players say we're "Disneyfying" the game. Turning gritty into cute. War into weddings. Orcs into mascots.

They're not wrong.

The data says approachable properties have wider TAM. Total addressable market. That's the metric now. Not "subscribers who love the game." Not "community that built this franchise." TAM.

TAM doesn't post on forums. TAM doesn't write goodbye letters. TAM doesn't have 20 years of muscle memory and lore knowledge and raid nights that turned into real friendships.

TAM is a number in a slide deck that makes a board feel comfortable.

We added player housing. Players have asked for it since 2004. We launched it in 2026. Twenty-two years. We described this as "listening to our community."

We are very good at listening. Eventually. When the feature aligns with a monetization roadmap.

Here is what I know and cannot say in a meeting:

The name was never the problem. The name built this. The name survived server crashes and subscription drops and an activision merger and a harassment scandal and a $68.7 billion acquisition.

The name is "Warcraft" and for 30 years nobody was confused about what it meant.

The problem is not that new players find the name intimidating.

The problem is that old players are starting to find us unrecognizable.

And we don't have a focus group for that.

[Kelly Stewart @MrsKellyStewart]

@GotJuiceCTD @Fearlesslori___ Let me get this right, for my own understanding. Women half to work, clean, cook, pay 1/2 the bills and raise children. There are men who work hard, blue collar jobs. And that makes it ok for any man to cheat on his wife and refuse to participate at home?

[Kelly Stewart @MrsKellyStewart]

@GotJuiceCTD @Fearlesslori___ And what would everything else be?

[Scott LoBaido @ScottLoBaido]

ONLY THE REAL HARD FUKIN TRUTH !!

[Kelly Stewart @MrsKellyStewart]

@Matt_Pinner I have all 20

[Jerry Thornton @jerrythornton]

This is going to stick with me forever

[Kelly Stewart @MrsKellyStewart]

@GRoditiD My husband does wood puzzle things. He buys them off of Amazon. So far he's made a Gramophone, a clock, a spider, and a music box.

[De Christian Life @DeChristianLife]

Dear Parents of adult children

[The Biblical Man @Biblicalman]

The congregation doesn't need your coffee joke.

They buried someone this week.

They're sitting in pews with divorce papers in their glovebox.
Kids who won't speak to them.
Test results they haven't opened.

They drove past three churches to hear you say something that costs you something.

So open the Book.

Forget the illustration you found on Google.
Skip the movie clip.
Kill the countdown timer on your outline.

Preach like a man possessed.
Preach like you'll answer for every wasted syllable.
Preach like their blood is on your hands.

Because it is.

The pulpit isn't a stage.

It's a witness stand...

[Kelly Stewart @MrsKellyStewart]

@CrazyVibes_1 It isn't about her mom. Funerals, wakes and grieving are for the living. You should have been there for your wife. YATA.

[Kelly Stewart @MrsKellyStewart]

Merry Christmas!

[Brant Hansen @branthansen]

Okay... I'm going to sound like real-life @ChrchCurmudgeon here, but here goes...

If you are a church musician, and you honestly want to "lead people in worship" through music, you may want to do the following:

1) Pick a singable key for the median person who doesn't sing all the time. Don't pick a key to highlight your voice.

2) Lower the volume so people can hear the voices of those around them, and themselves.

3) Let people sing the melodies that are familiar to them. While you may want to jazz up or do the latest CCM twist of "Hark the Herald" or "Silent Night"--people can't follow you. They just want to sing the song.

Picking keys to highlight your voice; playing at concert volume; doing creative rearrangements to make the familiar suddenly unfamiliar... all discourage us from singing.

There's NOTHING wrong with highlighting your voice, or playing at concert volume, or doing creative rearrangements of songs... if you are a performer.

Book a gig somewhere! Play out! Be great! Build a following! But please, when we all get together and sing, don't put up barriers to stop us.

[Kelly Stewart @MrsKellyStewart]

@Save_A_Man No by 26 I was calling my Dad for advise on everything!

[Kelly Stewart @MrsKellyStewart]

@femalebodybuil6 Look, I'm fat. Full stop, I know. You don't have to tell people. We know. The Drs tell us for every single problem if we were thin everything would be perfect. So we diet, exercise and get called cows at the gym. It's life. We live it.

[Kelly Stewart @MrsKellyStewart]

@rascheariane @josh_uglyasf Your logic is ridiculous. Your saying the 14 hours of physical labor a day doesn't count because he doesn't know why I buy certain groceries or where to put the pots and pans? Are you insane? He's not home all day, I am. I make those decisions. So giving him direction is bad?

[Kelly Stewart @MrsKellyStewart]

@Fluffydollll @josh_uglyasf His job ensures I have food to cook, a car to shop with, warmth in my home, clean water to bathe drink and cook with. We are a partnership. I do mine and he does his.