Selling is tough.
But it doesn't have to be.
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15 Sales Angles to make selling easier for you
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Use them correctly to have very high income for the rest of your life.
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1⃣ People don't like to learn; they like to be entertained
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Stop trying to show how intelligent or professional you are.
You're not giving lectures at college.
You're competing with TikTok, Instagram, Netflix, TV...
You have to trigger emotional reactions with your content.
Don't be boring.
Don't be impartial or neutral. Dare to polarize.
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2⃣ We run from what chases us (and we chase what flees from us)
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If you show a need to sell or seek approval from others, people won't come near you.
And if they do, they won't come to buy.
Give them reasons not to buy, and you'll see how your product or service becomes more interesting and attractive immediately.
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3⃣ Speed
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People love speed. They're hooked on it.
The faster they can get your product or service and achieve the promised results, the more willing they'll be to pay.
However, avoid empty promises.
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4⃣ Emotions (positive or negative) bring sales
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The important thing is that your prospects feel something after being in contact with your brand and your offers.
Any emotion is better than leaving them indifferent.
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5⃣ We choose people we trust
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Not just for buying, but for friendships, romantic relationships, or starting a business.
If you want to learn how to build trust with your audience, you might be interested in what I share here: https://t.co/SvpSQos74L
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6⃣ People are incredibly insecure
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That’s why everyone is copying what successful businesses do.
Instead, tailor your content to address a significant insecurity in your market and, at the very least, you’ll get attention.
People want to feel secure, either on their own or with someone's help or guidance.
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7⃣ Status
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I’ve worked with millionaires for over a decade.
They buy nonsense stuff to impress people.
Do you remember that awful dress at the Oscars? It cost thousands of dollars.
Never underestimate the power of status.
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8⃣ People who grab attention make money
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More entertainment → More attention
More attention → More engagement
More engagement → More sales.
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9⃣ People LOVE stories
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Stories are easy to consume and understand (as long as they are well-told).
For that reason, stories are the best way to plant an idea in your prospects’ mind and make them believe in it.
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1⃣0⃣Getting a small yes increases your chances of getting a BIG yes
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Or in other words...
Small sales attract bigger sales.
And so on.
Are you struggling to increase the number of people saying YES to you?
The 8-min 29-sec podcast I share in my first email will help you a lot.
I explain a simple framework to turn a NO into a YES. In case you're interested... https://t.co/SvpSQos74L
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1⃣1⃣ Avoid showing your prospects 2 options
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It's proven that the more purchasing options we have, the more confused we get.
Give prospects just one option. The BEST option.
At the moment of purchase, they won’t have to stop and think about the differences, advantages, and disadvantages between them, etc.
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1⃣2⃣People who entertain get attention
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You need to provide entertainment, emotions, stories, conflicts—things worth reading that help you create a connection and a relationship of trust with your audience.
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1⃣3⃣People are incredibly egocentric
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Stop focusing on talking about your product, your experience, and your business.
Your prospects, like everyone else, just want to solve their problems and will go with the first one that can provide the most realistic, quick, and effortless solution.
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1⃣4⃣Pain is more powerful than pleasure
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Treating a severe sunburn will always be more urgent than selecting a skincare routine.
Understand your market's most significant pains and fears.
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1⃣5⃣Email is the easiest, fastest, and most profitable channel for online selling
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If you've made it this far and found these 15 sales angles useful, you'll like what I'm about to tell you.
What you've read here is just the beginning of what you can do to attract prospects, get sales and make money.
There’s MUCH more to discover.
I keep my best content for my newsletter subscribers.
And as a small sample, if you decide to join, I'll send you a valuable sales resource in the first email:
an 8-minute 29-second podcast where I explain a simple framework to turn a NO into a YES.
Sign up here: https://t.co/SvpSQos74L
Whatever you choose, I wish you all the best for your business.
Long-Form #024 (1 minute read)
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Steal prospects from other creators' newsletters (without being a jerk)
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You may think that subscribing to a newsletter is just a way to get information or discounts.
You may have even signed up with a fake email just to collect that precious lead magnet.
But what if I told you that every newsletter you receive is also an opportunity to grow your business, your network, and your skills?
Let me explain.
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A newsletter is a very intimate thing.
It’s not like a blog post or a social media update that even your ex can make fun of.
It’s a direct communication from the creator to the subscriber.
It’s a window into their mind, their struggles, their passions, and their goals.
When you join a newsletter, you’re not just a passive consumer.
You’re an active participant.
You can reply, ask questions, give feedback, and start a conversation.
You can build a relationship with the creator and show them that you care about their work.
But that’s not all.
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You can also learn from their newsletter.
You can see how they write, what they offer, and how they market themselves.
You can analyze their strengths and weaknesses, their successes and failures, their strategies and tactics.
And then, you can use that knowledge to create your own opportunities.
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For example, are you a ghostwriter?
Why not offer them to write their emails for them?
You can rewrite one of their emails and show them how you can improve it.
You can demonstrate your value and expertise, and maybe land a new client.
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Or, is their offer a course?
Why not team up with them and make a product together?
You can combine your skills and audiences, and create something that benefits both of you.
The possibilities are endless.
You just have to think out of the box.
So, the next time you receive a newsletter, don’t just read it and delete it.
Think about how you can use it to create your own opportunities.
Yes, you can join mine and discover my flaws. Maybe you can even sell me your service. Or you may discover some new Sales Angles... (the ones I use them in my 6-fig business). Who knows. Link in bio @MyBusinessBoss.