My Social Media Tips

#Socialmedia tips to grow your audience w/o fake followers or garbage hacks. Hit the link in my bio to get my 20 best tips. Run by @jspector

[My Social Media Tips @MySocialTips]

If you’re new here, welcome!

I'm @jspector & I use this account to share social media tactics I've used to grow my @ftinterested newsletter and help clients.

No gimmicks - just stuff that works to grow a real audience.

Get my 20 best tips here 👇

https://t.co/yGuFzytI9N

[My Social Media Tips @MySocialTips]

Two reminders:

1. Email is a two-way communication platform.

2. Your newsletter is an email.

Adjust accordingly.

[My Social Media Tips @MySocialTips]

Sent my daily social media tips subscribers a tip about pinned tweets today.

Tomorrow they’ll learn about my new approach to headlines.

Wednesday they’ll learn how to deal with good/bad comments.

Want in? Sign up here: https://t.co/h8Zur4gIsE

[My Social Media Tips @MySocialTips]

I’ve noticed an interesting correlation recently:

The more expertise somebody has about social media the less value they place on follower counts.

They realize it’s an overrated vanity metric.

Meanwhile, social media amateurs are obsessed with follower counts.

[My Social Media Tips @MySocialTips]

Great point from @iSocialFanz in #SMMW19 talk:

Most people spend more time thinking about how to respond to negative comments than positive ones.

That should be flipped.

[My Social Media Tips @MySocialTips]

If I were speaking at #SMMW19, I’d talk about how to create a social media post 100% of your followers will like.

But since I’m not speaking here, you’ll have to settle for reading this👇 to learn how.

https://t.co/YIZ5QUR06m

[My Social Media Tips @MySocialTips]

The newsletter boom is coming... https://t.co/Yltvx3p6zM

[GREG ISENBERG @gregisenberg]

This is possibly the best and worst time in history to start a social app

Best because incumbents are vulnerable

Worst because venture funding environment for social is weakest its been since 2005

Social is being reinvented as we Tweet

[My Social Media Tips @MySocialTips]

Here’s what my daily email subscribers learned today...

[Josh Spector @jspector]

This is an all time great tweet by @Ky1eLong

[GREG ISENBERG @gregisenberg]

Today’s social internet:
- Broadcast
- Ad-driven
- Small # of incumbents
- Highly curated

Tomorrow’s social internet:
- Group chat, multiple identities
- Paid monthly sub
- Audio, video, avatar first
- Successful mid-size apps
- Highly raw

The future couldn't come sooner

[My Social Media Tips @MySocialTips]

Don’t try to get “good” at social media. It’s not a goal itself, it’s a tool you can use to accomplish your actual meaningful goals.

[My Social Media Tips @MySocialTips]

@MariSmith Don’t try to get “good” at social media. It’s not a goal, it’s a tool you can use to accomplish your actual meaningful goals.

[My Social Media Tips @MySocialTips]

For example, this image did well on IG. So it led me to expand the concept into this blog post: https://t.co/VCfO5OJ8Qg

[My Social Media Tips @MySocialTips]

Have a vague idea for a blog post.

Post it in a sentence as an Instagram post or tweet it.

See how people respond.

If it resonates, flesh out into a full blog post.

Basically, use social platforms as market research to see what concepts are worthy of a deeper dive.

[My Social Media Tips @MySocialTips]

Twitter found that casual questions generate 14x more replies than tweets featuring typical brand messaging

https://t.co/iCdnz2hith

[My Social Media Tips @MySocialTips]

This is excellent.

[Jess Smith @WarJessEagle]

If you're looking to put a content strategy to paper, here's a (very) high-level framework to get started: https://t.co/a5Gz1n875I

[My Social Media Tips @MySocialTips]

Social media's really complicated, but it's also really simple.

Just share something of value, something that's useful to a specific audience and put it in front of that audience and it works.

Every. Time.

[My Social Media Tips @MySocialTips]

Just FYI, you’re allowed to use social media for things other than complaining.

[My Social Media Tips @MySocialTips]

A simple way to improve your social media content:

Make it about your audience, not about yourself.

The more you address your audience’s problems, interests, and passions, the more they’ll care.