Fascinating to watch the immediate impact of #NIL take hold in what is obviously one of the most monumental days in college sports.
#NCAA athletes have moved pretty quickly to profit from name, image and likeness with platforms like @yokegaming and @BookCameo proving popular.
The most followed athlete in all of college sports: LSU gymnast Olivia Dunne
With 5 million+ followers across TikTok and IG, her accounts are getting screen time in Times Square.
Big things coming 👀
Hercy Miller, incoming Tennessee State freshman and son of Master P, is signing deal with Web Apps America...
... for $2 million 🤯
Miller will be a brand ambassador for the tech company, who's committed to supporting HBCU leaders.
Emergency Press Conference - I just started a NCAA marketing firm and landed our first athlete. Introducing Adelaide Halverson. Welcome to the fam!
Throw Adelaide a follow…
https://t.co/OL0gvSgmwG
The NIL era has begun. Oregon tight end DJ Johnson announces deal on his Instagram in first paid post with Yoke gaming, an app that "enables you to play video games with your favorite athletes." (Photo:@DJThaPredator)
Now that the NCAA will allow it, I will be playing live shows this year as Will Ulmer!! I am open to all venues and business opportunities!! DM if interested, let’s make some music🎶
We have our first NCAA dog deal 🚨
Arkansas WR Trey Knox and his Husky, Blue, have inked a deal with PetSmart.
"I've always been proud to be an Arkansas football player, but I'm just as proud to be a dog dad"
NEWS: Unilever's Degree deodorant brand is building a national campaign with college athletes. Working with Opendorse, Mindshare on execution.
https://t.co/OYZFRU6k9c
McKenzie Milton and D'Eriq King have not only signed on as co-founders of a new NIL platform named Dreamfield. Milton will be the first active collegiate athlete with an NFT, dropping next week. King will have his own later in the month. Story here: https://t.co/VF0rmHPkRh
Haley and Hanna Cavinder, twin basketball players at Fresno State, have signed with Boost Mobile and Six Star nutrition.
The twins have a collective 645K followers across TikTok and Instagram.
They'll hold media appearances on Thursday, including a live outing on Times Square.