Since there are a lot of uniformed people talking college hoops tonight:
1. BYU did not pay AJ Dybantsa $7 million
2. They had 6 season-ending injuries, including an All-Big 12 guy
3. When somewhat healthy they were 16-1
4. Yes, AJ was "worth it" for BYU despite win/loss record
This fall, we’re launching a new course in partnership with the BYU Marriott School of Business:
The Business of Sports Management – Front Offices, GMs, and ADs
A class focused on how organizations are actually built.
Over 28 sessions, we’ll break down:
• How sports organizations operate as firms
• League structures, governance, and compliance
• Roster construction and talent markets
• Scouting vs analytics in player evaluation
• Contract structure and incentive design
• Salary caps, payroll constraints, and budgeting
• Valuing players and assets
• Revenue models and financial sustainability
• Private equity in college athletics
• Leadership styles of successful GMs and ADs
• Culture, alignment, and succession planning
• Media pressure, crisis management, and reputation risk
• NIL, agent dynamics, and ethical conflicts
• Career pathways into front offices
And we’re bringing in real operators:
NBA and NFL executives.
College athletic directors.
Head coaches.
Cap specialists.
Private equity leaders.
Students won’t just study sports — they’ll study decision-making under pressure.
Because front office leadership is about more than talent evaluation.
It’s about:
Capital allocation.
Risk management.
Incentive design.
Organizational alignment.
And character.
Sports are simply the most public laboratory for leadership in the world.
Grateful to partner with Colby Wright on this!
Excited to help train the next generation of builders — whether they enter sports, private equity, or any high-performance organization.
@GetUpESPN I really appreciated all your talking points of why Miami, ND and Alabama have a case for the CFP. Such as:
-SOS
-SOR
-How Alabama shouldn’t be penalized for playing in their conference championship.
Really defending BYUs case. Great job!